Cornucopia’s ‘Green Goddess Crowdfunded €50,000 in 48 Hours

This comes from the article Crowdfunding foodies raising lots of dough by Deirdre Reynolds

Many restaurants are now turning their backs on the banks when it comes to seeking finance and using their customers, family and small-time investors to fulfil their food dreams. Retailing at €3.95, Cornucopia’s ‘Green Goddess’ – infused with apple and the ubiquitous avocado – is just one of the trendy cold-pressed juices new to shelves here after the company successfully crowdfunded €50,000 in only 48 hours.

Meanwhile, back at the city centre eatery, eagle-eyed regulars may have noticed the shiny new service counter, also installed no thanks to the banks recently.
“We were in something called Food Works [a business programme run by Bord Bia, Enterprise Ireland and Teagasc] with our juice product and they recommended crowdfunding,” explained Deirdre, who set up the health-food-store-turned-wholefood restaurant with her late husband, Neil, in 1986.

“I had some experience of working with the crowd because when I was turned down for planning permission to turn the building beside us from retail to restaurant. I went to my customers and I got a petition going. Two thousand people signed it [saying], ‘Please give her planning permission’, over a two-week period,” says Deirdre.

Why this is important: When you read the article you can see that she had her tribe lined up. Not only had she successfully rallied them before, they are able to create change. Now, the second time around they are bigger and stronger. That’s why we offer clients a tribe building program before they crowd fund, so that they can get a tribe that will work and put in money. 

Read the rest of the article here:

http://www.independent.ie/life/food-drink/crowdfunding-foodies-raising-lots-of-dough-34808489.html

 

Want to learn how to get started on your own crowdfunding? Download the book below for free! Click the book now.

 

Getting Some Action

I LOVE making lists, planning and getting things done. All of us like to get things done; however we all have different ways of doing them. If you are still frustrated with achieving the goals, I am going to ask you to look at a few things.

1. Most people set goals with no deadline. All of my goals have a due date (dead line). That way I can work backwards by looking at all the steps needed to reach the goal and time them out. I figure out how long each step takes and then I know when I have to start to reach my due date.

2. Most people do not break down the goal into steps. Each goal will have 3-10 steps to get it done. Any goal that is 1 or 2 steps is a task, not a goal. You are bigger than that. Go for something fantastic! Once you break down the steps or tasks to reaching the goal, how much time will you spend on them? There are times when I completely underestimate how much time it takes to get something done. Then there are times when I have planned out too much time and I was not being efficient. We need to become more in tune with how long it takes us to do something.

3. Most people do not block out time to do it. It?s not just about making a list of tasks, but when are you going to do it? When will you have 15 minutes in your day to deal with mail?

4. Most people multi-task. Multi-tasking is not good. I know it feels good, but really, it does not work. If you want to know the reasons why, here is a good article to begin with

http://www.baekdal.com/articles/Management/multitasking-vs-single-tasking/

What tools will help you be more efficient?

I recommend 2 things:

The Action Machine: This timer will help you keep track of how long it takes to get something done and help you limit time wasters. It even comes with bonus books on how to be more efficient. I personally use it and love this thing! Click here to get more info The Action Machine:

An Accountability Partner: This is not the same as a mastermind and it?s much easier to do. It?s free and only takes up 5 minutes a day. I have one I talk to for Daily goals and one and talk to about weekly goals. The person I talk to about my weekly goals deals more with my web goals and is responsible for helping me get things like www.beontvatsea.com done. We talk about 30-45 minutes.

If you want to know how work with an accountability partner, read this blog post.

http://donnalfox.com/accountability-is-the-key-to-success

So tell me, what are you going to do this month?