Why PR?

Why bother doing any publicity?

This is something we all wrestle with because when you do not use publicity you dont feel like you are missing anything. Here are a few reasons why to use PR:

1. Save money with advertising- You need to advertise ( if you are not clear on that and only want to advertise online then you can skip this enter post). When you have a story in the same medium you advertise in it gives you a third party endorsement. The potential clients get more exposure to you, they get to learn more about you and then the advertising can stick! Read more

How to Get 3 Warm Leads at Breakfast

Everyone would like to sell to people they know or be referred to someone by a source they know. The people are easier to help and make sales to! Everyone also has the habit of going the same places over and over again. Seeing the same people all the time. The people who did not buy anything from you this year ( it’s October for God’s sake), are not going to refer or buy from you this year.

My brunch event is hosting 2 of the effective business networkers you could meet. Getting to know them will up your bottom line. If you are up for a better 2012 and want to end the year well, join us for brunch.

It’s 2 hours and more $$$$ Read more

Why Niecy Nash’s Web Series Can Mean Cash to YOU

Web series are finally making money!
With the Yahoo and NBC Universal coming together we now have a platform to make money with
the web series. I say we- not sure how the general public can get in on it, however, the entertainment industry now has more options. It is driven by commercials just like TV was. However, NCB Universal has not problem getting commercials, they can simply offer more
options to current advertisers and even better commercials. The commercial I watched was about ice cream ( at 7:56 am) and featured a we

ll known YOUNG actress and a director known for his FILMS. They are calling them mini films. Not only will you have a new genre of director (Hi, I directed the most popular mini-film/commercial ever!) and more work for a name brand.

I also applaud Niecy Nash for reinventing herself and moving with the times. She is a smart lady! She went from Reno 911 (comedy) to Clean House (Reality TV- Hoarders- Lite) to
this web series. Yahoo is the number one web directory (check Alexa yourself) and so the distribution is huge. I think this is the official move into big dollars for web series, especially if you can connect to someone who can push traffic. This is what I expected from Google TV and even Apple TV however, I do not think it is happening just yet.
First to Market is … well first! Read more

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