Updating Your Laundry Room? Here’s the Washer You Want!

October 20, 2017 by  
Filed under Featured Articles, Front Page

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Getting a new washer and dryer is quite an investment these days, so it’s important that you pick the best one for you and your family. You want to take time to look at the needs of your family and lifestyle. Front Loading washers can be more costly but they give the best clean you can get! You will also save money on your water bills. They are also known to take good care of the clothes. The ENERGY STAR® does all that!

Clothes washers and dryers that have earned the ENERGY STAR deliver superior efficiency and performance by incorporating advanced features. Save $490 over the lifetime of an ENERGY STAR certified clothes washer and even more with an ENERGY STAR washer/dryer pair. Clothes dryers that have earned the ENERGY STAR use approximately 20% less energy than standard models. If all clothes dryers sold in the U.S. were ENERGY STAR certified, the energy cost savings would grow to more than $1.5 billion each year and 22 billion pounds of annual carbon pollution would be prevented.  This is equal to the emissions from 2 million vehicles. ENERGY STAR certified clothes dryers incorporate the following advanced features:  Low Heat Setting– Longer drying cycles on a low heat setting use less energy. When you purchase an ENERGY STAR certified clothes dryer, look for the cycle that uses the least amount of energy, sometimes known as the “energy-saving” selection.  Steam Cycles– Many ENERGY STAR dryers also include convenient features, such as a steam cycle that can help save time on ironing clothes by preventing wrinkles.

Link to learn more on best buy blog:  https://corporate.bestbuy.com/youre-a-laundry-star-when-you-buy-energy-star/

 

 

 

The reviewer has been compensated in the form of a Best Buy Gift Card and/or received the product/service at a reduced price or for free

Joe Biden: Keep The Story Straight

Take a second to watch this 2 minute video…

One thing you must remember is that all parties have to keep the story straight. Usually you have one person in your company who contacts the press. That is the only person to tell the story so you do not get several versions of it let out.  The wife should have told the same story the husband did, instead, they let on that a lot more was going on than anyone even knew. She’ll either get more media training or you will see very few interviews with her.
Maybe magazines where staff will answer questions on paper for her and send a few photos for them to use.

Prepare for your moment of fame and make sure everyone tells the same story.

The Wright Rule: Go Where the Eyeballs Already ARE!

 

First I want to give thanks to Responsible Marketing Blog for giving me the idea for this post. You can read the entire post here, its a good post!
http://responsiblemarketing.com/blog/?p=652

This is a scene from the movie The Jerk starring Steve Martin:

Navin Johnson: The new phone book is here! The new phone book is here!

Harry Hartounian: Boy, I wish I could get that excited about nothing.

Navin Johnson: Nothing? Are you kidding? Page 73 – Johnson, Navin R.! I’m somebody now! Millions of people look at this book everyday! This is the kind of spontaneous publicity – your name in print – that makes people. I’m in print! Things are going to start happening to me now.

 This is the kind of thing we do when we mistake being busy for creating results. We all want to be ‘out there’ however, what does out there really mean? Do you want to see you name on the internet? Just because you SEO a media release and see it listed on Google doesnt mean anyone is reading it. Just because you blast it out to 50,000 outlets doesnt mean they will read or use it.

The Wright Rule is ‘Go where the eyeballs Already ARE” I need to make a t shirt or something. I have one sponsor who can afford to be everywhere. The rest of you have to pick and choose. So if you have to choose, be where the eyeballs already are.

What is your plan for 2009? Yes, you need to plan for media, it doesn’t fall out of the sky on you. You plan it and work your plan. If your plan includeds Oprah or Larry King and you haven’t even been on your local are TV Shows, your plan is not only faulty but foolish.

I watch people completely waste their opportunity on Fox News, or CNN because they were not media trained. Get yourself ready for the media opportunities.

More about that later……

Tell me, whats on your media plan for this year?

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