Professionals, amateurs and the great unwashed
September 1, 2010 by Dr. Letitia Wright
Filed under A Note for You, Featured Articles, Front Page
by Seth Godin
If you want something done, perhaps you would ask a professional to do it. Someone who costs a lot but is worth more than they charge. Someone who shows up even when she doesn’t feel like it. Someone who stands behind her work, gets better over time and is quite serious indeed about the transaction. Read more
Study the Old Spice Commercial
August 30, 2010 by Dr. Letitia Wright
Filed under A Note for You, Featured Articles, Front Page, Wright Ideas
I found this video on Jason Pollack TV from a tweet from Kim Coles. Basically, Old Spice used social media better than Obama did. And that is saying something. Of course, I can’t really hear what it’s saying cause I am too busy looking at the old spice guy.
You Need a Pool
August 27, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
The deal is this: You need a pool or a pond to fish in. You need a pool of hungry fish that want your product.
You need a lead product to pull then in and a higher end product to make your profits. Profit is not a bad word. Profit is what will make your business STAY in business and grow. Read more
