How Realtors Got Hot (Again)
March 14, 2012 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Media Training, Wright Ideas
Listen to this article here!
From my trip to Canada in 2011
Have you noticed that Realtors are hot again? Maybe you didn’t
I see all the media requests for interviews and I have been seeing more and more about real estate and real estate agents ( and yes I know a REALTOR and a real estate agent are different, so no emails about that please).
Magazines, TV Shows, radio shows all want to talk to realtors. Property values are going up. There was actually a SALE in my neighborhood. Those agents sent big letters letting me know they made sale. They acted like they had not eaten in a week and were now able to buy food!
My point is, if you are a real estate agent, there is something going on in your industry. I know because of all the media inquiries and magazines run 4-6 months ahead. Do yourself a favor and ride the wave of attention this time. Learn how to take advantage of media opportunities and even make your own. Otherwise it’s going to be those same three guys you always see on TV talking about real estate and they will be the same guys making all the money because of public perception.
Grab your 10 week PR Challenge CD and be ready for this new season of attention.
“I stay ready so I don’t have to get ready”- Will Smith
You say you want to make more money. Are you ready?
Continue here to order your 10 Week PR Challenge
Why PR?
October 13, 2011 by Dr. Letitia Wright
Filed under Featured Articles, Media Training, Wright Ideas
Why bother doing any publicity?
This is something we all wrestle with because when you do not use publicity you dont feel like you are missing anything. Here are a few reasons why to use PR:
1. Save money with advertising- You need to advertise ( if you are not clear on that and only want to advertise online then you can skip this enter post). When you have a story in the same medium you advertise in it gives you a third party endorsement. The potential clients get more exposure to you, they get to learn more about you and then the advertising can stick!
2. A full page ad in a magazine could cost you $1,800, a full page article is free ( save money)
3. Perception as an expert. Everyone wants to buy from an expert, so if you have problems with calling yourself and expert, you will never be the top person. We all want the expert, not the person who is doing it on the side.
4. If the story about you is interesting it can go viral. Many different places can pick it up, more places than you can afford to advertise. Your message can go farther.
Ready to do your own publicity?
Visit the PR Fairy Headquaters
Where to Watch
October 6, 2011 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Watch the Show Here!, Wright Ideas
KHIZ is also on Time-Warner
San Bernardino County: Barstow – Time Warner Channel 10
San Bernardino County: Adelanto, Lake Arrowhead, Rancho Cucamonga, Big Bear, Hesperia, Phelan, Big Bear Lake, Victorville- Channel 15
Los Angeles County: Santa Monica- Channel 15
Los Angeles County: Hermosa Beach, Redondo Beach, Manhattan Beach- Channel 47
Los Angeles County: Acton, Lancaster, Lake Los Angeles, Leona Valley, Little Rock, Palmdale, Quartz Hills- Channel 14
Orange County : Time Warner Channel 32
Please check Time Warner Channel 32 if your city is NOT listed
This is the channel for most cities
Arroyo Channel
* AT&T U-Verse Channel 99
* Charter Channel 32
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