Evaluating Youtube Video Performance

Evaluating Youtube Video Performance

Do you use Youtube for marketing? If you don’t, you should definitively consider doing it. Through Youtube you can drive traffic to your site, build your brand, interact with your customers and much more. Furthermore, Google loves Youtube and often ranks Youtube videos very highly in its competitive search results. Many marketers that have started to utilize Youtube and its benefits have had difficulties in analyzing the success of their video and content. For information about evaluating Youtube video performance, be sure to check out this article.

The most basic statistic you should be looking to when determining the success of your video is the number of views. Though often overvalued, the view count of your videos is nevertheless important. You should be able to look at not only the views, but also the “estimate minutes watched” through the Youtube Analytics panel. These statistics can tell you two very important things.

First, your view count can tell you how effective your title, picture, and description were in attracting viewers. Views are not dependent of how long the user watched nor are they dependent on whether the user liked your video. A high view count suggests that your video has a successful title and might be highly ranked in Google or frequently shared through social media.

The number of minutes watched is important because it describes how engaged your users were when watching the video. By dividing your minutes watched by the number of views you can tell what was the average number of minutes watched. A low number of viewers mean that your viewers quickly became disinterested and bored.

When evaluating your video’s success you also want to look at the traffic source page. Here you can see where your viewers came from. Common traffic sources include Google Search, Youtube channel pages, external webpages, and Youtube search. Unfortunately two other popular sources (embedded player & mobile apps and direct traffic) are unknown sources. However through these statistics you can still roughly determine what avenue of traffic is having the most success and which methods you still need to improve on.

Along with determining where your audience came from, you can also determine several important demographic factors such as age and gender. By finding which audience is most highly attracted to your videos you can tailor future content to apply directly to this specific  audience which cans increase subscription rate and user engagement.

Next, you want to pay attention to social shares. There is a certain “Sharing” page on Youtube where you can view the number of shares you receive. Popular sharing services include Facebook, Twitter, and Google Plus

Finally, you want to take careful notes on comments. Customers often provide valuable feedback. By responding to their questions and comments you can often answer questions you did not address in the video.

To learn more about marketing, or ecommerce visit us at http://www.thepowersellersunion.com

How Your Book Goes National This Fall

In Studio Interview for November 2013…

This is a marketing opportunity-you must have a budget to participate

October’ show is booked, however, November is open for guests who are interested in getting exposure for the holidays of 2013.

We have the perfect spot if you have a book and you want to make more sales in November and December. You will be in studio in Pasadena, California. I’ll prepare you with some media training before you come. The show will air on the Arroyo Channel and DISH on Demand Network to over 61 million homes nation-wide. You will get at least 5,000 online viewers when it’s posted to my YOUTUBE channel. Promotion on my social media to over 40,000 people. All with links back to your site to help boost your exposure and sales.

What’s been stopping you from getting the media exposure you really want?

• The thousands of dollars it costs to hire a PR professional to get you on the Today show?
• Not knowing where to send your press releases?
• Not knowing what to do first?

Lot’s of people want exposure but don’t know the secret to getting it started. Working with Wright Place TV is the jump start you need to get other real television shows to contact you first.

If you are the kind of person who is prepares for winter- then call immediately. There are only 2

1 left spot for this show. 909 235 9744

I am happy to announce that :

Dr. Deana Murphy, (America’s Leading Expert on LifeDesign) Life  is joining us for this show!

When you call, if you have to leave the message let me know it’s about November’s show, so I can return your call immediately.

Do You Need Insurance For Your iPhone 5s?

Do You Need Insurance For Your iPhone 5s?

The Apple iPhone 5s is a fine piece of engineering genius, and definitely merits the AppleCare+ an extended iPhone 5s warranty if you can afford it. Your carrier will also try and convince you to buy insurance at the same time. The question is, will the warranty do or do you need the insurance as well?

So, Why Take Insurance At All?

Of course, you might argue that you don’t need to take out iPhone 5S insurance at all. After all, doesn’t Apple offer an out-of-warranty iPhone 5S replacement at $229 to replace damaged or broken phones? Yes, of course they do. That doesn’t really solve your problem, does it? You’ll still be shelling out money from your pocket. Plus, Apple won’t retain the same good old rate for ever. So don’t depend on the out-of-warranty replacement device. Think in terms of protecting your device long-term and getting full value for the money you’re investing.

Ok So Why Not Just Take Up The Extended Warranty?

Here’s what you need to understand. True, Apple offers a one year warranty that covers major defects – bad battery life, for example, or the touchscreen going crazy. What do you do if your iPhone 5S gets lost, stolen, or your little rugrat drops it into the loo? You will have to look into a warranty that covers accidental damage. But warranty does not cover accidental damage, only insurance does.

Ok, Yes, I See Why I Need Insurance

Now that you’re coming around, we suggest that you read through the fine print and compare features, benefits and prices before buying iPhone 5S insurance. True, iPhone 5s insurance does cost more than Apple’s iPhone 5s warranty. That’s because it offers greater coverage. There’s an upfront fee, a monthly premium and a pre-determined deductible that you pay while making a claim. However, take a look at these facts:

• It costs less than $200 for an iPhone 5s from your carrier.
• If your phone is lost or stolen and you’re without insurance, you’ll be shelling out no less than $649 for a new iPhone 5S.
• If you bought a higher capacity model, you’ll be shelling out more to purchase another one off contract – $849 and more.
• Without the carrier subsidy, the iPhone 5S is an expensive phone to own, and even more expensive to lose or damage.

Want More Reasons For Insuring Your iPhone 5S?

Water damage is an ever-present danger. A coffee spill is something that happens at least once a week in most people’s lives. You don’t want your iPhone 5S to become wet, do you? How do you predict that your brand new iPhone 5s, one that’s been dearly bought with hard-earned money, won’t suffer water damage? Water damage is the most frequent kind of damage reported by smartphone users; if you own an iPhone 5S, consider buying insurance that provides coverage for water damage.Why do you think so many iPhone 5 owners buy insurance? There’s no pred

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