Business Crowdfunding at CSU San Bernardino

 

I love teaching about crowdfunding. I love sharing the different uses and what’s going on around the world in terms of new financial applications of crowdfunding. In America, we have a very narrow view of it. It seems like the outlook is GO- FUND ME- a tragedy happened- help someone- type of situation. I teach about business and raising money for a legitimate charity.

I don’t teach the classes on how to pay your rent, go on vacation, or get a car with crowdfunding. My focus is to open the eye of entrepreneurs on how to use crowdfunding and understanding what alternative funding has to offer. The class with CNAM is excellent because it has international students. This year the students from FRANCE were vigilant and interested in how to use it for their business ventures. They were very clear about what they wanted to do in the future, and their minds were taking every piece of information and relating it to their business goals. I had a lot of fun. I got to share my three favorite campaigns. A Pug Named Fender, I Used to Be You and Final Straw.

If you need help with alternative funding and would like to work with me on getting it set up visit  www.getcrowdfundednow.com to learn about my consulting program

If you just want a one hour Question and Answer Session you can book some time with her using this link https://wrightplacetv.as.me/?appointmentType=9459208

 

 

Should You Start Your Own Podcast?

Should You Start Your Own Podcast?

It seems like everyone has a podcast. It seems like everyone advises you to start your own podcast. It also appears that it’s super easy to start a podcast, and everyone has a course on how to be successful in your podcast. In 2018 578,165 podcasts were launched on Itunes alone. Not all of them were groundbreaking, great, or even interesting.

When you start your podcast, you have to know your own personal why. If you are a solo entrepreneur and you want to get your message heard, being on a podcast is a wonderful opportunity. Starting your podcast may not be the best way to do it. Being on OTHER PEOPLE’S PODCAST CAN BE THE BEST WAY TO DO IT.

 

Why Be a Guest On Other People’s Podcast

Here are three reasons why:
1) Other people’s podcasts already have an audience; you are starting from scratch. Your first podcast may have a tiny audience, while you as a guest on another podcast could be heard by 10,000 your very first time.
2) The work involved to be a guest is much less than what it takes to prepare your first podcast. Even if you are delegating the job to someone else, the process of setting it up to be transferred is more work than media prepping for an interview.
3) For Solo Entrepreneurs with limited time, it’s a great choice because you don’t have the extra staff to do a lot of the things that need to be done when you have your podcast. And you may not have the massive budget needed to hire good people to handle your podcast for you.

Being a guest on other podcasts do take setting up a system and being media trained for the experience. But when you put those two things together, in a short time, you become the known as the expert in your field, and that’s all you need to become the go-to person for the clients you want.

I’ll be sharing some great podcast that take guests with those on my Wright Place TV Show list! 

Want to get on the list to find out the new Be the Best Podcast Guest Workshop? Click Here! 






Keep Up with the Wright Place TV Show!

Fyre Festival Business Mistakes

Fyre Festival Business Mistakes

What can we learn from it?

First of all – if you have not heard of the Fyre Festival is was a great sounding concert that went bad.

There is a great crowdfunding story that goes with it and I talk about it here

Now that you are all caught up, let’s talk about the Business Mistakes made and what can be learned.
Netflix has a great documentary on it that I watched. I really liked how they covered it. I am using the information
from that documentary.

When they put together the team they really
Did not think things through as a business. Tasks were being asked or required but no real rules about working. People were drinking on the job. No real job descriptions or goals setup fro the day. They had a pilot with a plane who had taught himself to fly using Microsoft flight simulator. They thought it was fun because he took people to zero G but he did it because he did not know what he was doing.

They oversold the concert and when the guy in charge of tents told them you need a ship, the island can’t hold that many people and there is not going to be enough infrastructure, he was let go. Always listen to the people you hire, even when they tell you what you don’t want to hear.

They used the models to get a lot of press, which was a smart move. The more influencers you can get do be a part of what you are doing, more the legit your event looks. They were able to start booking some great bands, however, they did not understand what any of these bands required to preform.

I love how shell shocked the people in the documentary look as they tell the story, they are still upset from the experience.

The most interesting thing to me is that even the people who could see it was going to crash and burn and would warm Billy ( the founder) that it was not going to work, they never actually left the job. Billy would say keep going and ignore their clear warnings. They would say, ok and keep going. I have done the same thing in the past, although the stakes were not as high. I have ignored what my gut and personal experience taught me and followed what the leader said to do, only to find out I was right. I does not mean I would never follow this leader again on things, it just means, my inside intuition is still the first thing to be listened to.

He had factored receivables so he had money that had to be repaid and had told investors they were guaranteed money when they were not. He felt pressure to put on the event no matter what. People felt bad for staying on for so long. The Festival was attached to an app. The people working on the app had nothing to do with the festival, the festival was a marketing piece.

The people working on the app felt frustrated. They felt like they lost everything. They felt they were kept out of everything. The public perception was not something they could overcome. The founder actually fakes documents and had the FBI after him. Eventually the founder when to prison for 6 years and is barred from being a CEO of a company or a director  of a company but there is a lot to learn from this.

 

Check out the youtube blog post here

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