Let me get a show of hands
August 21, 2013 by Dr. Letitia Wright
Filed under Featured Articles, Front Page

English: Picture of the Bandit Wallet, invented by Richard Rusnack and Drew Friestedt (Photo credit: Wikipedia)
Let me get a show of hands……….
I often hear people engage in conversation about how so long are the days of people genuinely caring for one another and just doing random acts of kindness. Can I tell you that good deeds still exist? How many of you truly believe that there is still goodness out there? Let me get a show of hands. You know on a regular basis we are consumed with all the bad or let me stop there and say situations that are not so ideal that occur in the world. I want to share a GREAT DEED that happened on this past Saturday.
I had the pleasure of attending the Black Book Festival in LA. The day was beautiful. The time was just right. I met an amazing group of individuals. There were some future connections that had been made that day. I was looking forward to the real relationships that would soon be established as a result of attending the festival. I had the honor of speaking on Crowd Funding which I am very passionate about.
After the festival had concluded there was a woman who was walking back to her car. She was getting ready to head home. She decided to make a quick phone call. This woman was engaged in a conversation on the phone with a confidant that she often shares life stories with. The woman shared how the details of the festival and all that had taken place. On the way to her car with the phone still in hand, she stumbled upon a wallet. This wallet was in plain view. There was a wallet but no owner to the wallet anywhere around. There were several rows of cars. It was practically deserted. It was just the woman and the wallet. It was very quiet. There was one single family that was walking towards the Los Angeles Convention Center.
The woman bent down to pick up the wallet. Her thoughts went to I wonder where the owner is located? Could he/she be at a restaurant? What if they were stranded without gas? The woman began searching. She tried looking for clues as to the car of the owner. She wanted to find the owner and return that which was lost. Where was the owner? There was only one answer to that question so we will have to resume answering thattomorrow. Remember what I always say. Ignoring one’s conscious is neither safe nor right. I will see you next time. ~ Dr. Letitia Wright
Accounting Software for Small Business: The Best Software to Use
July 28, 2013 by Dr. Letitia Wright
Filed under A Note for You, Front Page
by Garrido
When it comes to running a business, the software that a business owner uses its going to be important. A man or woman that has their own small business, might not have the resources to hire a staff to handle the accounting aspects of the business. To help a business owner with their accounting needs, there are all kinds of accounting software for small business owners, but an owner also want to find one that can work for a tablet, and also on a Mac computer.
Though there are many different kinds of software available, using an accounting software for IPad can be very handy because it will give the owner the chance to work on their business expenses anywhere they happen to be just by logging into it on their device. One software that is versatile enough for everything including use on a Mac computer is called AccountEdge Pro.
Why should someone look into AccountEdge Pro: Finding accounting software for Mac is not easy because of the Apple operating system. However, what makes AccountEdge Pro great is the fact that it can be used on many different devices including the IPad, the IPhone, a Mac book, or a regular Mac computer. AccountEdge Pro has a lot of great features such as free email support, resources for help if someone needs it, and was created by people who have at least twenty years experience in dealing with the needs of small business owners.
Two versions of the software: To help a small business owner decide on which software they want, AccountEdge has two different versions of their accounting software. A small business owner might be wondering which version for the software is just right for their business. The difference between the AccountingEdge Basic and the Accounting Edge Pro is in its features. The Pro edition will allow a small business owner to do such tasks as keeping track of inventory, managing your purchases, taking care of payroll, and issuing billing statements to be sent to clients.
A small business owner needs an accounting software that can do anything anywhere. The best accounting software that will allow a business owner to work from home, their mobile device, and in their office is called AccountEdge. With AccountEdge, there are two versions of the accounting software, and with it, a business owner can get the support they need 24 hours a day through email or help topics that are in the software itself.
Attraction and Swag
January 29, 2013 by Dr. Letitia Wright
Filed under A Note for You, Front Page
by sirkonstantine
Stop for a moment and look around your house. Think of all the things you recently purchased and think of the reasons why you purchased it. For example, I needed something that would cook my steaks evenly so I purchased a cast iron pan. I wanted to give my girlfriend a nice gift so I purchased a PINK POCKET KNIFE
All of these things, pans and knives, are in a tight and competitive industry where people are always trying to get more of the market than the next guy. A producer must try really hard to win over consumers–several million in ads hard.
None of this should be new to anyone who has been around business for a minute but, if we step back for a second, we will noticed that Apple is a little different: it produces stuff that no one asked for, that solve no problems, and, at the same time, people love to these novelties.
10 years ago, if you asked anyone if they wanted a device that is not quite a laptop and not quite a cellphone, what would they say? You can’t type on it like a laptop and you can’t make calls on it. It really doesn’t fulfill a real need.
Now, if you go ahead and make a product that people said they didn’t want or need, the product will most likely fail… unless you are Apple.
Even if you found out that people wanted it (but don’t need it), the product can still fail. For example, consumers told industry experts that, yes, they wanted 3D televisions at home. That was a few years ago and 3D televisions sales right now are terrible.
Don’t believe me that there are no needs for iPods, iPhones, and iPads? Before the iPod, there were still other music players that were small and portable. Before the iPhone, there were still cellphones and smartphones. Before the iPad there were phones, laptops, and tablets.
The need were already being fulfilled but, somehow, Apple launches a product and people realized that their regular MP3 player, phone, and laptop are now all obsolete.
So, how does Apple do it? Keynesian economics would shudder when I say this but people are not rational. People do not maximize utility all the time and, if we were 100% rational, wouldn’t learning things like math or physics be much easier?
In the non-rational part of humans resides things like love, hate, and attraction. It is in my firm belief that Apple sells its products based upon attraction. The design is cool, the UI is cool, even the packaging is cool. Remember back in the day when all headphones were black? Remember how cool those white headphones that came with iPods were?
Big business is taught in schools were logic and the scientific method reigns supreme. Things like attraction and swag are hard to study scientifically because it is very subjective. Attraction and swag are not learned in a lab but by personal experience. Don’t expect an academic to produce the next big thing but do expect a smart person with swag to.













