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December 17, 2014 by Dr. Letitia Wright
Filed under Crowd Funding, Front Page
Crowdfunding Expert Dr. Letitia Wright
As America’s Crowd Funding Strategist, she teaches workshops for Small Business Administration, California’s SBDC’s and is the Los Angeles Crowd Funding Examiner and Guest blogger for other Crowd Funding sites. She has the fastest growing platform for crowdfunding education and project promotion in America. Her interviews with the top Crowdfunding CEO’s give her the insight needed to make crowdfunding easy for regular entrepreneurs, authors and entertainers. Dr. Wright has been the MC for several crowdfunding events over the last 3 years and is a frequently sought after speaker and panelist. She is the author of the upcoming book “101 Tips to Successful Crowdfunding: From Someone Who’s Been There, Done That and Got the Cash”.
Grab Dr. Wright’s Crowdfunding Resource Guide for free when you TEXT: FUND to 909 906 9797
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Dr. Wright’s Crowdfunding Favorites for November 2014
November 28, 2014 by Dr. Letitia Wright
Filed under Crowd Funding, Front Page
Dr. Wright’s Crowdfunding Favorites for November 2014
I consider taking part in crowdfunding projects a rewarding cause for I can help in new projects and ideas to reach the market. Not only it’ll help the lives of the campaign’s creator but also the whole society as these projects and products will definitely benefit everyone. Amidst all the crowd funding projects that I’ve wrote about, I have my four personal favorites. These are the Purple Pocket Book, Forever Homes for Foster Children, Banana Wave is the Future and Lulla Doll: Sleep Companion for Babies & Toddlers. The Purple Pocket Book is a domestic violence app for the state of Georgia that helps the victims to find shelter locations, legal assistance as well as questionnaire to determine if someone is in a potential abusive situation. It aims not only to aid the victims but also to prevent others to become one and to extend its helping hand throughout the whole country.
Forever Homes for Foster Care promotes the non- profit organization, Find Families in Mexico, that helps the foster children to find their biological families giving them another chance in their lives. Banana Wave is the Future campaign features an innovation of producing milk- like beverage from bananas. Sounds amazing, right? With this project, vegetarians, gluten- free eaters and lactose- intolerant can now enjoy the taste and creaminess of milk with Banana- wave beverage. This project is on its final stages and seeking for help to formally launch it in the market. Lulla Doll: Sleep Companion for Babies & Toddlers is a doll that records the breathing and heart of a mother at rest providing a sense of security for the child helping him / her to fall into deep and restful sleep. The doll’s material can also absorb the scent of the parent helping the child gets familiar with it. Lulla Doll is best for premature babies to begin the bonding process with their parents. All of these campaigns can contribute to our society once they are all up and running or available to the market. With crowd funding, these projects will push through bringing success to its creators and the society will reap benefits from it.
Easy advertising for charity events
November 28, 2014 by Dr. Letitia Wright
Filed under A Note for You, Front Page
Easy advertising for charity events
If you’re running a Christmas event, fund-raiser or charity event, finding ways to advertise are crucial. There are plenty of tried and tested methods and it can depend on the type of event as to how much advertising you’ll need to do. If it’s a one-off event there are some easy advertising tricks, while for groups and organisations who run regular events, there are some secrets to making the most of your advertising material.
The paparazzi
The local media will be important for promotion and can act as a free source of advertising for local events. Any good cause that benefits the local community will be of interest to local journalists and broadcasters. Even the smallest publication is likely to be hungry for content, so don’t think that you’ll be turned away! You can create a press release but it pays to make a call to the editor in question. Old fashioned phone calls tend to get attention better than emails, with which editors are often swamped; focus on the local angle and why the story needs telling.
Easy advertising options
Flyers and banners are two of the oldest known advertising tools. Despite the fact that most things seem to have gone online these days, local events (charity or otherwise) are still best advertised with real, solid advertising. Banner producers can be sourced nationally or locally and banners can be reused, if you avoid specific dates on the banner itself. The phrase, “see website for details” can be substituted, meaning you can reuse the banner for another similar event. You can use flyers to target busy places using volunteers – markets, malls and other shopping areas are good places to get maximum exposure in your community.
Talking of websites
Don’t forget the wonders of the world wide web. If your organisation has a website, set up a specific blog to advertise your event (or ask for volunteers), tweet about the event, add details to Facebook; it all helps to get the word out! You can even record a video and post it on YouTube.
Corporate sponsors
Offer advertising for local businesses at your event in return for sponsorship. Companies which are supporting you will be glad of the free advertising on your website (keep it off banners though if you want to reuse them!). As well as sponsorship, you can ask them to distribute flyers with their own promotional material in their offices or retail spaces.
