Leopardology- The Hunt for Profit in a Tough Global Economy

Leopardology- The Hunt for Profit in a Tough Global Economy

Author:  Kivi Bernard

One of the first pages in the book says “Hunt or Be Hunted”. I don’t know what to think at this point as I read those words. The author explains immediately that as a Jewish man in South Africa, he felt gifted and built for success. He never expected to be otherwise. He says he felt shocked to find others did not think so about themselves.  Really in a country that only recently got rid of apartheid ? All I can think is that his community must be very small and completely unaware of anything outside it.


Bernard sees the Leopard as the perfect hunter. He really likes that, thus Leopardology. He moved from South African to America in 1997 with less than $900 in his pocket. I know the book is called Leopardology; however he refers to himself as being like a leopard enough that it gets old by page 5.

The book is filled with simple sayings like, Never Leave Home Withou

t YOU, Study your trading market and One Lion’s poison is another Leopards meat. Not only are these uninspiring but meaningless because of the level of fluff in the world today. This book does carry his unique perspective and is full of stories from his business life. The problem is that his stories are not as interesting as he thinks they are. They are not filled anything concrete. Little sayings like Keep What You Kill sound like he has watched a lot of Hollywood movies. The sayings are things anyone could say in any market. Read more

Now You Can Have a Great Call Center For Your Business

This article is for business owners considering a using a call center to help augment sales. Call centers are a great source of revenue. Because of the recession, call center prices are lower and more businesses are able to use them. Call centers can complete sales or takes leads that someone else in the office can follow up on. If your business generates calls 24 hours a day, you do not have to add or supervise new employees.

Call centers used to be out of reach for many small business. With the recession there is new opportunity to negotiate the cost of using a call center. You can also negotiate the length of contract, in order to you can be sure they are doing a good job for you. There are agencies off-shore and on American soil that are ready to service. The Centers can be used for sales, customer service or technical support. Saving on travel cost of employees and even having employees. By using analysis reports, the call centers can give you information to keep the sales on track. By looking at sales conversion rates, you can make the changes you need to increase your profits.

Some people have even set up good call centers from home. Because software is cheaper, all that is needed is a phone connection a good computer and Skype. The centers can be small and efficient. The whole point of a small business using the call center is to avoid having new employees. Smaller centers get business by contacting you if they see customer complaints.

By getting a call center proposal, you will have a clear understanding of what you will get during your project. You will also want to know the call volume they can handle and the process time. There are usually some fixed costs that go with using the call center. Those should be clearly explained in the proposal you receive. Call Centers are a great investment for small business.

Catapult Your Business to New Heights- Sure-fire strategies to Increase Profit

Book: Catapult Your Business to New Heights- Sure-fire strategies to Increase Profit

Author: Glory Borgenson

The author pin-points the reasons for business failure in the first few chapters. She also has a think about Stress. She is convinced that business owners allow stress to get to them, using the early death of her father at 53 as an example. This book is filled with exercises to make sure you get the point and figure out what you really want to do.

One chapter makes you go into details about how you envision your business to be. The questions encourage you to think bigger and challenge you to be aware of your current beliefs. In another chapter she tells you to make room for more profit in your life by reducing the stress. I told you, she has a thing about stress. She really means getting rid of the tyranny of the urgent and spends time explaining what that is and how to get rid of it. Then at the end you have an exercise that will help you change your way of doing business.

This book is for business owners willing to work and look at them. There is no gloss over and no place to hide. Either you read and book and do it or you don?t. If you don?t, then of course you cannot expect to see any good results. There is a chapter to learn business systems, which will really serve new business owners. Borgenson covers leading great teams, delegation and marketing and sales. All with exercises that will actually make your work through it, not just think about concepts.

If you are brave and are willing to do the work, this book very well might get what it promises in the title. There are many important concepts to learn from the book. This book is an L.A. 8

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