Freelance Media Is A Business Owner’s Best Friend

Freelance Media Is A Business Owner’s Best Friend

Did you know that there are ways you can get a lot of free advertising for your business?

That is what I want to talk about in this blog post today.   I want to show you why freelance media is a business owner’s best friend.

You may have noticed that a lot of forms of media have begun shrinking due to the internet.   Newspapers are a perfect example.   Less people are subscribing to receive those regular printed newspapers anymore.   The reason there are less subscribers is because there are now more options than ever before where people can get their information.

There are more media channels than ever before.   There are websites delivering that information.  There are more radio stations than ever before including satellite radio and internet based radio.   There are more television stations than ever before.  There are more niche channels than ever before.

With all these new forms of media out there, it has resulted in their being more writers and reporters than ever before.   These writers, reporters and journalists all need information in order to create their articles and content pieces for publication.   Business owners and other industry experts can be key players in helping those writers get access to the information they need.

Most business owners are experts within their industry.   After all, it generally takes a lot of expertise for a person to launch their own business in their field.   There are exceptions to that.   Yet, even in those situations, the business owner learns that very important industry knowledge pretty darn quickly.

If a business owner is an expert in her industry, then she is an ideal source of information that a writer can use to produce a story about that industry.   Information, especially good information, is very valuable these days.   Business owners possess a lot of really valuable information about their industries that they can trade for publicity.

When a writer interviews a business owner and uses the information gathered in that interview to produce an article, then the business owner usually gets mentioned and credited as being a source of information.   That generates free publicity for the business owner.  Depending on how popular the media is, that one story could make a drastic difference in your business.   Here is an example.

So why not use your position as a knowledgeable business owner to your fullest capability.  Take time to network with members of the media, especially ones who report about your industry.   Get to know as many of them as possible.   Make yourself available for interviews upon request.   If you are real ambitious, then go look for opportunities where you can get yourself interviewed right away.  Start the ball rolling.

Wanted: Social Media Intern

Wright Place TV is looking for a social media intern (NO-PAY)

This position is virtual- you will not have to come into the

Wright Place TV Show offices in Ontario, California

Responsibilities:

4-8 hours per week (depending on events)

Social media monitoring

Will be ON-CAMERA at times

must be very good with

• google hangout
• google plus
• twitter
• facebook
• linked in
• pininterest

Must be punctual and able to follow directions

Benefits to the intern- Connections with and exposure to very powerful business people on the web via The Wright Place TV Show

You will receive Media Training

How to apply:

1) The first step is a phone call to the office, If you leave a great message, you will get a return call.

1a) It is highly recommended that you take some time to learn about The Wright Place TV Show and know what we do and what its about

BEFORE you call.

909 235 9744

Five Useful Tips to Help You Attract More Readers to Your Blog

By S. Marc

Five Useful Tips to Help You Attract More Readers to Your Blog

Optimizing the content of your blog is essential if you want to engage your readers and attract new ones. However not all bloggers know how to take advantage of the benefits of a blog, especially from an SEO perspective – in other words, making it as best as possible for search engine optimization so people actually find the content via Google, Bing, and Yahoo.  Here are five tips to help you publish content online that has more chance of being found, read, and shared.

Write on Interesting Topics That People Want to Read

It’s not good writing about the evolution of the micro-pig if nobody wants to read it. Take a look on Google for other blogs in your area of interest and see what subject they are covering.  You can then use the Google Adwords tool to search for keywords relating to a topic.  The tool will show you how many people are searching for your subject each month, including the competitiveness of the term.  This will give you a great start and an idea on what to publish.

Create a Catchy and Compelling Title

The first element that potential readers will see in the Google search results, is your article’s title.  For this reason it should be catchy and invite your readers to want to click through to find out more. Make it short and concise still, as titles like this will then appear when shared on Facebook and Twitter, letting even more potential readers see what your blog is about, before hopefully clicking.

Interact With Your Readers

It is very important to create a bond with your readers so they feel involved and will continue to come back to your blog. To do this, interact with them by asking questions at the end of your articles asking them what they think, or posing a question in the comment section.

Don’t Be Afraid to Ask for SEO Help

Most bloggers are not IT specialists.  There are many things that a blogger can do though in terms of optimising their website to make it rank better.  If your blog is starting to become popular and is making you money then it could be a good time to enlist the services of a search engine optimisation company (you can see an example of one in that link).  Good SEO companies will help you rank better by helping you to build relevant links back to the blog, looking at your website code, and other factors design to help your blog content be listed higher up in the rankings.

Share Your Content on Social Networks

If you haven’t already, make sure you sign up to the main social networks of Twitter, Facebook, and Google Plus and then link those accounts back to your blog.  When you publish a new blog post make sure you share it with your subscribers who may in turn share it again, thus increasing your blog visits.

 

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