Who Came up with This Idea?
September 12, 2011 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
Seriously, where did this idea come from? I have this conversation with business owners every single week:
ME: What are you doing to market your business right now?
THEM: I do a lot of social media and I am about to put out a press release and I do a LOT of networking. I am a people person!
ME: Do you spend any money with off line advertising and marketing?
THEM: No, I do everything word of mouth!
ME: Do you have a budget for purchasing advertising?
THEM: No, I dont have any money for advertising right now.
or the Alternative Answer!
THEM: I don’t need to advertise, I get all my customers from social media!
Having your own business is NOT like working a job. You don’t just show up and get a check for working. You have to bring in customers. If you could give someone $100 and they give you $1,00o back, how many times would you do it? When your advertising works, it brings in new customers. All advertising does not work, that is for sure.
NO advertising does not work either! That is for sure too!
If your business is not worth YOU investing in it, then it wont be valued by others either. Your voice alone is not enough to get you noticed in the market and social media is not the answer to everything. It does however, take a lot of time and energy and make you feel like you are doing something.
I love to see my competition say they just do social media to market, I know I can dominate the market by actually marketing!
What’s your take on this? Post a comment!
Why Go for Government Contracts? Part 1
September 1, 2011 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
Why go for government contracts?
Government procurement in the United States is based on many of the same principles as commercial contracting, but is subject to special laws and regulation as described below.
Federal Procurement Reports provide contract data that may be used for geographical, market, and socio-economic analysis, as well as for measuring and assessing the impact of acquisition policy and management improvements.[1] In Fiscal Year 2010, the top five departments by dollars obligated were the Department of Defense ($365.9 bn), Department of Energy ($25.7 bn), Health and Human Services ($19.0 bn), General Services Administration ($17.6 bn), and NASA ($16.0 bn).[2] The Top 100 Contractors Report for Fiscal Year 2009 lists contracts totalling $294.6 billion, the top five comprising aerospace and defense contractors Lockheed Martin ($38.5 bn), Boeing ($22.0 bn), Northrop Grumman ($19.7 bn), General Dynamics ($16.4 bn), and Raytheon ($16.1 bn).[3] In the same period, small business contracts totalled $96.8 billion.[4]
Yes, our government has money and we could be vendors!
If you have not certified your business which will enable you to
get these contracts, you can get it done on September 17th, 2011
http://wrightplacetv.com/business-certification-workshop/
My Create to Launch Blog Interview
August 11, 2011 by Dr. Letitia Wright
Filed under A Note for You, Featured Articles, Front Page
You can check it out clicking the words , I’ll also be the closing speaker at
the event!
