F.A.M.E

The most beloved scene from the movie FAME is what we now call a FLASH MOB DANCE OFF! It was uncommon back then and magical. I watched in awe. I have never had a desire to be a dancer, but love watching people who are really good at what they do. Leaping from car to car, unafraid of traffic or bad dance steps…. ahhh the good old days.

NOW FAME means  Forever-Announcing – ME -Everywhere

It’s a way to get your message out and lot’s of people use it poorly.

It can be scary, it can backfire on you, creating a storm you don’t want to deal with- Ask TUIASOSOPO!

This month, I’ll be talking about how media works today in 2013 on a private line.

Very limited seating so I can answer all your questions. No replay.

Don’t have time? Don’t worry, your competition is working overtime and making time. They are out there

dancing in the street, leaping from car to car and sharing their message!

et me share with you how media works…. TODAY.

Join the Private Group mentoring here: http://wrightplacetv.com/private-group-coaching/

Only 9 seats available

Feb 19th, 2013

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For those of you too young to remember… enjoy ( yes it’s blurry, it was on VHS tape!)

High ROI expected for businesses in the Super Bowl commercials 2013

The San Francisco 49ers' Super Bowl XXIX troph...

The San Francisco 49ers’ Super Bowl XXIX trophy on display at the 49ers’ Family Day at Candlestick Park. (Photo credit: Wikipedia)

When it comes to expect high Return on Investment for the Ad expenditure for businesses – the Super Bowl is the right stage . But advertising at the Super Bowl comes with a price . The rates that were charged to businesses for the Super Bowl commercials 2013 is near $4 million . But yes its worth the money for the tremendous exposure your business gets  and nearly all the Ad slots have been booked already .

One of the prominent advertisers in the Super bowl has been FIAT .  FIAT has followed its own trend of advertising in the Super Bowl – Scorpions , fast cars , Suited up men and lots of beautiful women .

Will this help push Fiat to the top of everyone’s at the end of the Super Bowl ?

All the 5 ads on the list of “Which one goes on with the Super Bowl” has really caught a lot of peoples’ attention already . With quirky , funny humour , the car giant seems to really be taking off .

All five advertisements are for Fiats’ new 500L , an electrically powered super car , with a large trunk , a plus for the Fiat , and spacious back seats as well .

All the adverts in their five are all surrounding ‘everyday happenings’ that are maybe not so everyday. Love it ! The ads are , to put it lightly , all set to charge adrenaline levels and keep your blood pumpin’ . Check it out , and you’ll see exactly what we mean .

Ending with the tagline , “Environmentally Sexy” , Fiat has truly stepped up their game in the advertising world with this new line of ads.

The ad titled “Sisters” has got to be one of the quirkiest they’ve put up . Good old brother-in-law tucks in all the Italian sisters he can into that backseat , and a bunch a beautiful Italian women giving the man “Hello” kisses isn’t something you can say no to . “Family Friendly” indeed.

The “Test Track” ad, clearly PG stuff , is the racy one , pun intended . Little miss Test Run tries out the new electric 500L , only to end her test run , making out with Little Mister Test Run .

The “Wedding” shows how much the back space has really expanded , showing two absolutely fine women getting out of their bridesmaid gowns only into another and on their way through the countryside off to yet another  Wedding .

“Date” has to be an absolute favourite ! The tagline at the end , “More room , More possibilities” really gets you laughing in the end !

“Topless” , clearly not being to subtle there . Topless she goes indeed . Clever little scorpion .

An altogether very appealing set of advertisements , but maybe not as close as they wish they were to the top , Fiat has certainly upped their game , but only to a level of sex appeal . Lets see what the audience thinks come Super Bowl Sunday 2013 !

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Does Your Business Need an Answering Service?

this is your answering service

this is your answering service (Photo credit: a-birdie)

   

Telephone answering services – answering services, for short – are companies that take calls for other businesses. In addition to simply answering calls and working as receptionists, answering services also perform a variety of other tasks, including appointment scheduling, customer service, order entry, service dispatching, and more.
For small businesses looking to enhance their image, improve customer service, and boost efficiency without drastically increasing their costs, an answering service may be the perfect solution. So, how do you know if an answering service is right for your business?

Examine your needs

Before you can decide whether an answering service could be helpful to your business, you need to examine how the phone is being used in your organization and how those processes could be improved.

For example, say you are a small HVAC company. You have a few people that work in your office, and a few technicians that handle work.

On a typical day, you probably receive several calls inquiring about your services, a couple more scheduling appointments, one or two confirming or changing their appointment, and a handful of other calls from vendors, telemarketers, and the like.
Now, because of your size, you likely maintain regular office hours. Since there’s a need for your service after hours, it may be beneficial to provide the same level of support after hours as you do during the day. Thus, you have a need for a service that answer calls and provide service similar to what your office does during the day.

Compare to answering service capabilities

Once you have examined what your business needs and where telephone support could be useful, you need to look at different answering services and consider whether they can realistically provide what you are looking for.

While telephone answering services are typically able to provide similar services, some are more advanced than others. For example, some services may only take and deliver messages while others may integrate with your business software and perform more detailed tasks.

If you need really advanced work, like technical support, then an answering service may not be able to meet your needs.

Is there an overlap?

Now that you know what you could benefit from and the capabilities of answering services, look for overlaps. If answering services can perform the services you need, then it may be a beneficial relationship. Since answering services typically charge based on usage, they are a cost effective option for companies who need support but don’t want to pay the cost of hiring and staffing additional employees.

About the Author

Melanie Cartwell is a blogger with Continental Message Solution, a leading provider of small business telephone answering services and call center outsourcing solutions.

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