Why Your Staff Should Learn Foreign Languages
December 15, 2014 by Dr. Letitia Wright
Filed under Featured Articles, Front Page
Why Your Staff Should Learn Foreign Languages
The truth is that new markets are expanding all over the world these days at an increasing rate. The biggest growth areas will often be overseas, as a result. Here are a few ways you can take advantage of this through teaching new languages to your staff.

Be The First To Approach New Foreign Markets
It’s often the case that being the first one into a new market will often mean that you get the most rewards in that market. Just as an example, it’s estimated that millions upon millions of new Internet users from countries overseas will be connecting within the next few decades.
While you might have the equipment and expertise to take care of this new market, one thing that you certainly might lack is the language skills. That’s why it’s a good idea to hire staff that can speak other languages like Russian, Chinese or German, for example.
And if you already have all the staff that you want, another option is to train your staff in new languages. It’s often more economical than you might think to find language training courses for business that you can sign your staff up for in order to make them proficient in the use of a new language.
Learning languages is often easier than you might initially guess, and it can often be better to give basic language skill in a new area to existing staff members who already have years upon years of training in their niche industry rather than try to find another staff member who has both the niche skill you want and the ability in a new language.
The point is, by acquiring staff that have both new language skills and training in your business area, you could create a combination that can really help you win overseas if no one else has ever quite combined those particular areas together in that way before.
Versatility in Business is Always Winning
Another important thing to consider when you’re thinking about getting extra language training is diversifying your business interests. These days the market is so prone to chaotic fluctuations; it’s not a good idea to rely on any single approach for making money.
By adding your business into new markets in other countries through means of opening a new branch, for example, you could ensure that it’s that much harder for your business to all fail.
It’s also always a good idea to continually expand into emerging markets when you can since this will increase the skills of everyone in your organization. It will also necessarily increase the networking power of your organization across the whole world as you increase the areas where your company has influence, and the people that your company is in contact with all over the world.
It’s not really a good idea to be stuck in only one corner of the world, because who knows what business opportunities you might miss out on by staying put where you are. If you get your staff to increase their language skills, this will increase who you can do business with and will open doors that you never thought possible before in ways that would be hard to even predict otherwise.
All it takes is a few language courses for deserving and capable employees.
Learning sales techniques from the Apprentice?
November 29, 2014 by Dr. Letitia Wright
Filed under Front Page, Wright Ideas

Learning sales techniques from the Apprentice?
Ah, it’s “Apprentice” season again. No, that doesn’t mean you can reach for a shotgun and bag a couple of arrogant 20 somethings, however tempting the thought. If there’s one thing you can consistently learn from the show it seems to be how not to be a salesperson. But why is the show so good at forming terrible salespeople and what makes for a good one? Can sales training really teach you how to sell or should it come naturally?
Why the lack of empathy, guys?
Sticking a group of competing egotists in a house together for several weeks is hardly the sure-fire way to develop this skill. Empathy needs to be the starting point for every sale; connect with people and you’ve won half the battle. You need a bit of it to start with, but sales training will teach aspiring hopefuls how to maximise it to its full potential.
Stop multi-tasking, you’re supposed to be selling
Focus – to be fair, many of the contestants seem to be focused enough; focused on showing how utterly amazing they are at every possible role imaginable. Good sales people shouldn’t be expected to multi-task, it’s not what they’re built for – they are excellent at focusing on one single thing. Some call it the kill, some call it a sale, but they get things done. Again, ability in this area needs to be inbuilt. Training in sales can help but some people are better at multi-tasking than focus – other roles may suit them better.
Responsible practices
Responsibility – the moment they get in the boardroom nearly every single one of the contestants (year on year) deny any sense of personal responsibility. Good sales people take the blame when bad situations arise. They don’t mouth the words, “It was my fault” if caught out, they simply start working on how to fix it. As far as sales training goes, this is one trick that a lot of people have to learn.
Optimism
There’s a fine line here, so fine that many “Apprentice” contestants seem to not notice it and run headily from the bright land of optimism off into the sunset of arrogance. Optimism, in sales people, is about understanding that customer refusal is not personal rejection. They simply try another tactic or approach, they are even prepared to admit defeat from time to time – and, importantly, move on. This is another area where sales training can teach a sales team or individual to deal with rejection!
3 Things to Consider When Looking for Event Space
November 26, 2014 by Dr. Letitia Wright
Filed under A Note for You, Front Page

When it comes to performing on stage, or choosing the right place to perform, there are a lot of things you need to consider. As performers, it’s important to give out all your best in able to give the audience a great show. And there are some qualities, or let’s say contexts, that affects every performance. So it is crucial that you’re doing everything right. Especially when it comes to choosing the event venue. Okay, let’s say maybe you’re not a performer. Maybe you’re just looking for a place to host an event, say a wedding, a coming out party, or just about any social event that’s important to you. When it comes to these important events, the venue is also crucial to the success of the gathering. The performance space is where it all happens.
There are three very important details you need to consider when it comes to choosing the right performance space: The Location, where it is and how far it is from your guests. The Cost, how much will you be spending and if it’s right for your budget. The actual space itself must be taken into consideration. How many people or guests it can hold, does it have every facility you need, are everything accessible to all your guests, etc. The Borland Center for Performing Arts in Palm Beach Gardens, FL gives you all three. It is the perfect performing space for just about any event. It’s proud of the five outstanding spaces you can choose to use depending on which event you are celebrating. It can be a wedding ceremony, a birthday party, an anniversary, pre and post event parties… You name it; this place has the space to hold it! Everything from corporate events to just about any social gathering you can think of! Just dream and plan your party, and the Borland Center for Performing Arts can host the ceremony and reception of your dream event!
These five outstanding, unique and wonderful spaces are all blank slate, just waiting for your command to turn it into something magical, or whatever you’re planning! These spaces are like that pumpkin in that fairy tale just waiting to be turned into a beautiful coach, and you’re the magical fairy godmother or father, whichever’s the case. It doesn’t matter if you’re planning to invite 50 or 500 guests! Their facilities have the perfect option for all. The Borland Center boasts over 10,000 square feet of affordable space with stunning lighting effects. The five reception areas, The Theater, The Rotunda, The Ballroom, The Student Center and The Lake are ready to accommodate your next big event! Each reception has its own unique setting that will add more mood to your experience, and make everybody feel the vibe.








