Aflac Sponsors College Football’s Heisman Trophy
March 5, 2018 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
Aflac Inc. (AFL), the world’s largest supplier of supplemental health insurance, has agreed to sponsor the Heisman Trophy, given to college football’s best player.
Aflac, which didn’t give details of the multiyear partnership, said its sponsorship will begin this season in the 77th year of the award.
“We know our accounts, agents and brokers are passionate about the game, so we are excited and honored to team up with this coveted award which recognizes the most outstanding college football player in the U.S. and represents the pursuit of excellence,” said Michael Zuna, senior vice president and chief marketing officer, in a statement.
The partnership allows the Columbus, Georgia-based company to offer exclusive, Heisman-themed experiences to its accounts and brokers, Aflac said.
Caring By Seth Godin
March 1, 2018 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
Caring By Seth Godin
No organization cares about you. Organizations aren’t capable of this.
Your bank, certainly, doesn’t care. Neither does your HMO or even your car dealer. It’s amazing to me that people are surprised to discover this fact.
People, on the other hand, are perfectly capable of caring. It’s part of being a human. It’s only when organizational demands and regulations get in the way that the caring fades.
If you want to build a caring organization, you need to fill it with caring people and then get out of their way. When your organization punishes people for caring, don’t be surprised when people stop caring.
When you free your employees to act like people (as opposed to cogs in a profit-maximizing efficient machine) then the caring can’t help but happen.
MabelAmber / Pixabay
Yossi Vardi Fight Local Warming
February 28, 2018 by Dr. Letitia Wright
Filed under A Note for You, Featured Articles, Front Page
PeterDargatz / Pixabay
