How Your Book Goes National This Fall

In Studio Interview for November 2013…

This is a marketing opportunity-you must have a budget to participate

October’ show is booked, however, November is open for guests who are interested in getting exposure for the holidays of 2013.

We have the perfect spot if you have a book and you want to make more sales in November and December. You will be in studio in Pasadena, California. I’ll prepare you with some media training before you come. The show will air on the Arroyo Channel and DISH on Demand Network to over 61 million homes nation-wide. You will get at least 5,000 online viewers when it’s posted to my YOUTUBE channel. Promotion on my social media to over 40,000 people. All with links back to your site to help boost your exposure and sales.

What’s been stopping you from getting the media exposure you really want?

• The thousands of dollars it costs to hire a PR professional to get you on the Today show?
• Not knowing where to send your press releases?
• Not knowing what to do first?

Lot’s of people want exposure but don’t know the secret to getting it started. Working with Wright Place TV is the jump start you need to get other real television shows to contact you first.

If you are the kind of person who is prepares for winter- then call immediately. There are only 2

1 left spot for this show. 909 235 9744

I am happy to announce that :

Dr. Deana Murphy, (America’s Leading Expert on LifeDesign) Life  is joining us for this show!

When you call, if you have to leave the message let me know it’s about November’s show, so I can return your call immediately.

TV Business May Have to Start Trimming the Fat

TV Business May Have to Start Trimming the Fat

In a recent Nielsen Ratings survey, statistics showed a staggering decline in the number of TV viewers in the year of 2012. With overall audience reduction nearing double digits, it leaves many to wonder what cause and effect such figures could have on the television industry.

It doesn’t take much retrospection to trace the decline in viewership back to the Internet. Prior to television’s hit on ratings, a similar industry, newspaper distributors was rattled by the introduction of the Internet. Speculators predicted in the late 90’s and early 21^st century that the digital world would have a tremendous impact on newspaper user behavior. A shift in readership from paper to digital impacted the advertising industry, commerce, and hundreds of employees worldwide.

As with newspapers, the immediate impact of Internet availability on television usage has been minimal. However, in coming years, the TV business as we know it will be forced to evolve or it will cease to exist. The most visible changes in television consumption over the past six years include:

• Reduction in real-time viewing of television shows
• Simultaneous viewing of content on multiple outputs
• Increase in usage of On Demand and Streaming features

DVR systems are now commonplace in the vast majority of households with television sets. With the demanding schedules of individuals coupled with the convenience of digital video recorders, more and more people are opting to record and view programs at more opportune times. Modern day technology now enables sports enthusiasts and news junkies keep up to date with information using multiple outlets. A viewer may watch football on a laptop, smartphone, and television all at once. In addition to DVR systems, the Internet has also introduced the ability to stream live content directly to smartphones, tablets, and laptops anytime and anywhere with ipad and iphone tv apps.

The modern day consumer can watch exactly what they want while avoiding commercials as a result of the ability to stream content using sources like Hulu, Netflix, and On Demand. Now viewers have the ability to fast forward through ads and become more selective in what they choose to watch. As a result:

• Television networks will lose authority
• Satellite and cable television subscriptions will decrease
• Traditional television prices will fall
• Percentage of people who watch video on a computer will increase

As consumers become more selective in regards to when and what they watch, television networks will begin to break down. We can expect to see an improvement in content production, distribution, and acquisition of material. Plus, traditional networks will become more obsolete, uber-networks will acquire less profitable ones, and affiliate fees will decline. Selective demand will also reduce the amount of overpaid talent and managers which will trickle down to a consolidation of production, crews, and set costs.

In the end, cable and television companies will be forced to reduce their prices and become more efficient with the quality and quantity of material.  As TV viewership declines, advertisements become less relevant, and the only solution is to “trim the fat.”  Although television viewership is expected to fall drastically, but the TV business and related industries will undoubtedly suffer.

Day 6 4 hour Work day

Keeping track of time is crucial to this experiment. I will say I was on the phone a LOT this week and Friday went over the 4 hour time limit if you add the telephone conversation I had about 7 PM. It was business and I was doing a lot of listening! It’s an exciting opportunity, however, I want to have all the information before I get involved.

This week I also launched my crowd funding campaign at  www.crowdfundinglive/acfl   It’s for my new book. So as part of what I am doing to help raise money, I was on the phone. You have to explain to people what you are doing, basically they can pre-purchase the book at this webpage. Also Crowd funding Fridays, kept me on the phone. I tend not to multitask while on the phone so I do not miss anything.

I tried to spend at least one hour in the office very day, however, there are a lot of things I can do at home and internet at the office has been wonky. It’s never worked right since I moved in ( June 2012) and I am tired of being on hold for 30 minutes to try and talk to Verizon about it again. I feel my life draining away every time I call.

Today I will be working (blogging and listening to an online teleclass) and I will include this in my work day. Then find something FUN to do! I might do some video blogging from home later today. I live in the suburbs, saturdays, every lawn mover and weed wacker in the community is out. Once the noise dies down, I might be able to do something cool in my back yard.

It’s the last 100 days of the year, what are you prepping for?

Leave your answer below I would to know!

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