Work Securely and Efficiently with an iPad Portfolio Case

October 23, 2013 by  
Filed under A Note for You, Front Page

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Your iPad is a pricey investment, and you no doubt also have a lot of time and effort invested into the apps you’ve installed and files you’ve procured during its use. Many iPad owners purchase screen protectors that they apply to their iPads immediately upon taking them out of their packaging, and it’s easy to see why: iPads are expensive, and even the durable touch screens and metal casing is prone to scratches and other blemishes. It makes sense to invest in the protection of your iPad, even if that means spending a bit more than anticipated on a cover for it.

While a screen protector is an excellent start for protecting your iPad and keeping it scratch-free and looking in pristine condition, a case or cover will provide all-around protection and padding for your iPad. When looking at potential cases for your iPad, consider selecting an iPad portfolio case. Unlike a standard cover, which often leaves ports and corners exposed, a portfolio case will completely encase your iPad, covering all corners, and often the ports, too. A cover is almost always a part of an iPad portfolio case, and with many of these types of cases, can be secured in the closed position with the use of Velcro or elastic straps.

In addition to providing the utmost in padding and protection for your iPad, an iPad portfolio case also makes it efficient for you to use your iPad on just about any type of surface, or even on your lap. Portfolio cases allow for the iPad to be set at an angle, as the included cover will fold back in a tri-fold manner, which keeps the iPad stable. The edge of the cover usually slides into a slot located on the back of the iPad case, which keeps it in place for as long as you’d like to use the portfolio case as a stand.

iPad portfolio cases are available in many materials, including silicone, leather, and even thin metals and plastic. Like other cases and covers, iPad portfolio cases are available in a multitude of colors and finishes, and you can choose from solid colors or patterns, and in some cases custom designs if you choose to order your case from a company that allows for custom designs.

Considering the money you spent on your iPad, the time you have spent personalizing it, and the valuable documents and information stored on your iPad, it only makes sense to take care of it in the best way possible. Besides keeping your iPad protected by a security pin, making regular backups of all files on it, and installing security apps that can help you to remotely locate, lock, and reformat your iPad, use a high quality iPad portfolio case to protect your iPad from bumps, falls, spills, as well as general scratches and blemishes.

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Five Useful Tips to Help You Attract More Readers to Your Blog

October 23, 2013 by  
Filed under A Note for You, Front Page

2576981899_fef76fd366_mBy S. Marc

Five Useful Tips to Help You Attract More Readers to Your Blog

Optimizing the content of your blog is essential if you want to engage your readers and attract new ones. However not all bloggers know how to take advantage of the benefits of a blog, especially from an SEO perspective – in other words, making it as best as possible for search engine optimization so people actually find the content via Google, Bing, and Yahoo.  Here are five tips to help you publish content online that has more chance of being found, read, and shared.

Write on Interesting Topics That People Want to Read

It’s not good writing about the evolution of the micro-pig if nobody wants to read it. Take a look on Google for other blogs in your area of interest and see what subject they are covering.  You can then use the Google Adwords tool to search for keywords relating to a topic.  The tool will show you how many people are searching for your subject each month, including the competitiveness of the term.  This will give you a great start and an idea on what to publish.

Create a Catchy and Compelling Title

The first element that potential readers will see in the Google search results, is your article’s title.  For this reason it should be catchy and invite your readers to want to click through to find out more. Make it short and concise still, as titles like this will then appear when shared on Facebook and Twitter, letting even more potential readers see what your blog is about, before hopefully clicking.

Interact With Your Readers

It is very important to create a bond with your readers so they feel involved and will continue to come back to your blog. To do this, interact with them by asking questions at the end of your articles asking them what they think, or posing a question in the comment section.

Don’t Be Afraid to Ask for SEO Help

Most bloggers are not IT specialists.  There are many things that a blogger can do though in terms of optimising their website to make it rank better.  If your blog is starting to become popular and is making you money then it could be a good time to enlist the services of a search engine optimisation company (you can see an example of one in that link).  Good SEO companies will help you rank better by helping you to build relevant links back to the blog, looking at your website code, and other factors design to help your blog content be listed higher up in the rankings.

Share Your Content on Social Networks

If you haven’t already, make sure you sign up to the main social networks of Twitter, Facebook, and Google Plus and then link those accounts back to your blog.  When you publish a new blog post make sure you share it with your subscribers who may in turn share it again, thus increasing your blog visits.

 

 
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How the WSJ is Leading the Way in the Digital Subscription World

October 22, 2013 by  
Filed under A Note for You, Front Page

By S. Marc

How the WSJ is Leading the Way in the Digital Subscription World  

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The Wall Street Journal is currently seeing an upsurge in digital subscribers, with the paper becoming a leader in how traditional print-based publication companies have adopted the Internet. Recent numbers released by the Alliance for Audited Media showed that the WSJ has seen growth of digital subscriptions by more than 60% meaning the paper is the number one highly subscribed publication in the United States. Circulation figures are currently at 2.3 million when you combine both print and digital subscribers.

Comparing the WSJ to the New York Times
When you compare these numbers to those of the New York Times, it makes for sobering reading for the main rival to the WSJ. The NYT is showing a circulation of 1.8 million – far below that of the Wall Street Journal. It not down to cost though, as a digital only subscription to the NYT is actually cheaper than the WSJ by eight dollars. If you want daily digital access to the WSJ then you can subscribe online – view the prices on this website here. It has the best WSJ Subscription Deals including some dollar a week deals.
Market Leading Content and Archives

So what is it about the Wall Street Journal that makes it such a market leader when it comes to digital reader subscriptions? Well, being as long-established as they are of course has put them in a preferential position, and the WSJ started to digitise its content as long ago as 20 years back, meaning most of the last century’s content is already available to browse and search though online.
In addition to that the WSJ has a large website with a multitude of user tools, including diaries, stock market planners, and user forums all which give it that extra bit of added value above and beyond the competition.

Conclusion on Digital Subscriptions
The Wall Street Journal looks set to continue the upward trend of increased digital subscriptions into the next year. If rival papers such as the New York Times are going to truly compete then they will need to look more at their content strategy rather than simply lowering prices – as price point appears to not be a valued metric in this industry.

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