3 Reasons You Don’t Get Booked -Periscope #102
March 1, 2016 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Media Training
3 Reasons You Don’t Get Booked
If you want more have a list of shows that are looking for you, Visit ShowtimeMediaAcademy
How BMX-ers Grab Fame
February 12, 2016 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Media Training
It’s not enough to be a great athlete; you must take the opportunity to promote your brand. Shows are a great way to do that. Even if you pitch and they don’t use you, you will be part of their database. That is what makes every pitch a home run. Unless you are clearly NOT a fit, you are in the database and have a chance that you will get a call. And when media calls, you show up.
Below is a real show looking for BMX-ers. You can pitch if you are a good fit, if you are not a good fit, you risk getting banned from their mailbox forever!
Go for it!
REAL BMX-ERS AGES 18-25 WANTED
CASTING TV COMMERCIAL!
BAY AREA
We are searching for REAL BMX-ERS (ages 18-25) who are in the Bay Area to be featured in a television commercial!
MLB (Major League Baseball) is now casting a commercial for opening season, and is looking for the following types of people:
REAL BMX-ers
Male / age 18-25 / All Ethniitites.
MUST BE REAL BMX ers – urban male young adults. Submit by yourself, or with a group of 4 to 5 of your friends.
*MUST SEE BMX VIDEO FOOTAGE and any BMX pics!
CASTING IMMEDIATELY – SUBMIT NOW! (Submissions deadline is Friday, Feb 12th at 1pm.)
Project: MLB Commercial for TV and web (in perpetuity usage, though probably only used for two opening seasons)
Location: Shoots in Bay Area – you must be here, or get yourself here, to be considered – no travel will be paid (except for Snowboarders to Tahoe for the shoot).
Shoot: One day only, between February 17th – 19th, 2016.
Pay: $500 per person for the day. Usage: in perpetuity, TV/web commercial with possible stills.
TO SUBMIT:
email ALL the information requested below to:
kbbcasting@gmail.com
Be sure to include:
1. Your name (first and last) – or all your names if submitting as a group
2. Age(s)
3. Contact phone number
4. A brief description of your experience and skill level (for the group if submitting as a group)
5. Clear photo of your face, and pictures of you BMXing
6. You MUST submit VIDEO of you engaged in your activity (via YouTube, Vimeo, Dropbox, etc.)
Like this and want more? Learn how to Harness the Media!
Grab our Newsletter at http://www.showtimemediaacademy.com
Media Training – Must or Bust
December 15, 2015 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Media Training
Media Training- Must or Bust
With all the holiday frivolity and cheerfulness are you serious about your business as a hobby or a business? This is the time to become serious about the frivolity, to be focused within the cheerfulness and-and to be purposeful with the seasonal openness of people’s hearts.
Now is a great time for media promotions and public relations for your cause, unique marketing approach or “best” product sale. While there are thousands of things driving people’s attention, the end of the year and beginning of the next year are a unique time when suggestions are more easily received, matching the holiday spirit.
The window for new ideas and novel heartfelt suggestions is wide open. While your speaking skills may be excellent, don’t confuse openness with unabashed gullibility. Media interviews are not elevator speeches; they are elevator conversations on the slowest elevators in the world’s tallest buildings. Each soundbite must smoothly connect with the next one and seamlessly blend into a cohesive idea that captures the interests of the listener.
Every media interview must be interesting, informative and compelling. Within that interest, there is an opening to impart information that should make them feel like “the smartest person in the room” regarding your topic. While it occurs like a conversation, the artful symphony of soundbites must still be informative and leave the listener with a craving to hear more. The result of the encounter should not be the full sale of a particular product, service or even an idea, but the desire to hear more, “can’t wait till you’re on the show again!”
When you wrap up your last soundbite or unfold your last idea packet, the listener should not be ready to buy something, they should be excited about hearing more from you! This is the time to promote “YOU” as the most important aspect of your product or service. Simply, “it’s show business” and you always want to leave them wanting more.
Since you want to be ready to deliver your interview this evening being informed about it this afternoon, your professionalism means that you create the impression of a conversation that is captivating, informative and compelling. Additionally, your energy must come across as a continuous 15 or 20-minute sharing of the most exciting and joyful element of your life.
Speaker training or accomplishment and Media training are two different things. This is why a lot of speakers don’t get asked back for a second media interview. Speakers attempt to deliver a speech, and that does not work for radio or television. The actual delivery of taglines and connecting topics must flow together like friendly gossip that excites the listener. Also, the interview should have a fluidity and ease that spits out your website address, telephone number and primary social media contact points like smooth jazz lyrics.
If you are fortunate enough to be scheduled as the last minute guest interviewee, you become the host’s hero. Your presence may add spice the often hastily reconstructed show. The host will probably give you more freedom and talk time. Media training will allow you to shine as the “best belle at the ball!”
Since today’s media environment digitizes every single word you say, being nervous is just being human. For this reason, media training with “on-point” coaching is a prerequisite for successful media interviews. Use your media training to refine and hone the soundbites and catchphrases of your vibrant, energizing and longest elevator speech. No one will ever know if it’s your first time at this rodeo.
Dr. Wright is the leading expert on Media Training for Business owners, Sponsorship, and TV Hosting and Production.
The Wright Place ™TV Show is the fastest growing show about business on air today. Each week guests such as Mark Victor Hansen, Stedman Graham, Robert G. Allen, T. Harv Eker, Michael Gerber, Dan Kennedy, John Assaraf (The Secret), D.C. Cordova , Marshall Sylver, Dave Lakhani,Teri Hatcher, Marla Gibbs, and Christina Ferrari, discuss information, strategies and new technology that women can use to grow their businesses.
The Wright Place TV Show blog is featured on Guy Kawasaki’s Alltop.com
She is also an Expert Faculty Member of Elevation Network and the Inland Empire Women’s Business Center. In December 2008, she was Nominated for the BlackBerry® and AT&T Top Small Business Owners contest! Ranked #33 on the “50 Most Influential Women in Social Media,” Dr. Letitia Wright is a Learning Annex Faculty member, who teaches How to Get Booked in 7 Days or Less.
