The New Adventures of the Old Dr. Wright
Sep 1st, 2008 | By Dr. Letitia Wright | Category: A Note for You
Niche BreakFast
Aug 27th, 2008 | By Dr. Letitia Wright | Category: Wright Ideas"Underground Marketer Comes Out of the Trenches to Share How She Finds Sizzling Niches Without Spending a Fortune!"
From: Isabella "Niche Lady" Murphy, The Staying Paid Diva
To: You! Yes, you, you, wonderful you!
Let me ask you a question - do you know what the purpose of a warrior is? When I ask most people what the purpose of a warrior is, they give me some pretty standard answers - dispatching people, defending home territory, and even "flip out and kill people" (I think those people have been watching a little too many ninja movies, but I digress). (more…)
Birth of the Mini-sode (and why you want one)
Aug 26th, 2008 | By Dr. Letitia Wright | Category: Wright Ideas
Mini-episodes are being tried out by other brands too. They are made to look like TV Shows but serve to keep certain products in your face the entire time. TBS’s Commuter Confidential is all about dating and make up. They women talk about meeting people on Match.com while applying their Revlon makeup. Will people notice? Marketers will, if it’s done really well, the audience will not. Ben Mack says if you can tell it’s marketing, you’re not doing it right. Or something like that. (more…)
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