Is it Really Overwhelm?

November 30, 2012 by  
Filed under A Note for You

Stop it with the Overwhelm!

Here’s the deal. Everyone is talking about how they are over whelmed by information, by duties, by the holidays- there are entire lists they go through.

For most people here is a new thought. Maybe you are not overwhelmed. Maybe you agreed to do things that you never wanted to do. Or you agreed to do things that you have since changed your mind about and no longer wish to do. But you won’t give yourself to permission to change or let people know. So you just flake out and say you are over whelmed.

Maybe you just don’t want to do what is required for a particular thing. There may have been requirements you didn’t know about when you agreed, or you just see the entire project and don’t want to be bothered doing it.

So we use over-whelm as a catchall.

In 2013, let’s just start saying no.

Bad Business Advice- Lower Your Prices

Bad Business Advice!

Lower your Prices!

Instead of taking a  class on how to lower your prices and how to do your pricing so people will buy, I’d like you to think about a few other things:

Look, you are not Walmart so being the low price leader should not be your strategy.

1. Review the law of Supply and Demand. This will help you understand why lowering your price is not the answer to new customers.

2. See where you can add value

3. Make sure you  are selling what your customers want to buy.

4. Check your packaging, make sure it looks good.

5. Get a budget to market, I bet a lot of folks don’t know what you have available.

Someone talked to me about how my prices were too high for the television advertising on my show. When I asked how much they had budgeted for television ads, they said they had no money for tv ads. So I asked, then what difference does it make what I charge if you are NEVER going to buy? Why was I having a conversation about pricing with someone who is not my customer?

Want to know about sponsorship?

http://wrightplacetv.com/get-sponsors/

Exploiting Chaos

Exploiting Chaos is the new book from the guy who created Trend Hunter
I have read it yet, but I think this is a great publicity stunt.
It brings attention to the book in a fun way, not a – are- you-insane? kind of way.

He got Guy Kawasaki to do the forward, so he must be doing something.
I will pick up my own copy soon.

The first chapter is posted here; http://www.trendhunter.com/images/EXPLOITING-CHAOS-Sample.pdf

so check it out!

My question to you is…
What will you do for publicity??

If the answer is nothing- then check out the
Instant Radio Star program and get started in 2 hours!
at
http://wrightplacetv.com/instant-radio-star


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