This is a question I’m sure every small business owner or manager has thought about at some point. To answer this question properly, you must first ask yourself “Is it worthwhile to have your products and services available in the pockets of every customer new and existing?” I hope your answer is YES!! Not only does this changing mobile technology give you the ability to communicate directly with your exact target audience, it also makes way for an immense amount of free piggyback advertisement.
This type of exposure only a few short years ago would have cost us thousands; now with a good app building service like the one I strongly recommend to small business owners on my website at www.QuickAppSuccess.com, it’s a fraction of what it used to be. More than 90% of consumers own mobile devices and everyday more of those consumers are buying online. As we all know, increasing overall customer satisfaction is a key to maximizing profits. This means mobile friendly marketing strategies are essential to any successful business. Remember, if you build it, they will come.
Small business SEO is the cornerstone of every small business marketing campaign. Organic traffic from Google can mean bank for your business. It can be a game changer.
Search engine optimization pays for itself. Think about traditional advertising — you pay for ad placement and hope to get results. If no new business rolls in, you’re back at square one.
The difference when it comes to small business SEO is that the investment you make continues to keep paying you back long afterwards. That’s the reality of ranking for a profitable keyword. When someone types in what they are looking for and finds you, what else can be better?
Used in tandem with on-page SEO, it’s a powerful strategy to add to your marketing arsenal.
Google My Business: Is It Good For SEO?
Google My Business is a free tool by Google aimed at helping small business owners manage their online presence easier. It combines Google Places and Google+ pages with Search and Maps to make updating your business information with Google a breeze.
Does it help your small business SEO campaign?
While it is important to optimize for your local market, Google My Business will not build links to your website or help you with on-page optimization. And those are the two areas to be concerned with the most.
What You Need To Know About SEO Services Pricing
Affordable SEO can fall into four different categories:
- By the hour
- By the project
- By retainer
- Pay for performance
SEO Services Pricing (Hourly):
Hourly SEO pricing is typically the most expensive. This is usually reserved for SEO experts who work with an agency or are training a team or business owner over a set amount of hours. This is almost never a good option for small business owners because SEO takes time. A well optimized SEO campaign can still take around 3 – 6 months.
SEO Services Pricing (Project-based):
Project-based SEO pricing can be a good option for specific tasks. Say you need to train your in-house team or you want a consultant to lay out a strategy for you to tackle on your own. Projects typically fall into SEO audits, link building campaigns, or creating the actual strategy.
SEO Services Pricing (Monthly Retainer):
Monthly SEO packages are the norm. With this level of service clients are outsourcing strategy and execution. It’s very normal for monthly small business SEO services to require a contract of up to 6 months to a year.
SEO Services Pricing (Pay for Performance):
Pay for performance SEO focuses on bringing results first.
No money upfront. Here an SEO service provider will work to promote higher rankings for their client, and once that customer starts ranking for their keywords, they then would begin paying for the service.
Not too many companies offer this level of small business SEO service. Most SEO companies stay away from this pricing model because it makes them really live up to what they say. If a customer does not rank, they don’t pay. It’s for this reason that companies that offer pay for performance SEO truly must understand Google and how to rank websites because if they don’t, they don’t earn any money.
Which means they wouldn’t be in business for long.
Join Dr. Letitia Wright today to find more about the insider scoop to the world of Crowdfunding. This program will offer top notch professional strategies that can be implemented immediately in your business regardless if you’re starting or growing a six figure business. We want to give you action packed calls with strategies that we used to get results in our business.
To learn more about Crowd Funding 101, follow the lick here: http://blogtalkradio.com/lunchandlearn