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Have you noticed that Realtors are hot again? Maybe you didn’t
I see all the media requests for interviews and I have been seeing more and more about real estate and real estate agents ( and yes I know a REALTOR and a real estate agent are different, so no emails about that please).
Magazines, TV Shows, radio shows all want to talk to realtors. Property values are going up. There was actually a SALE in my neighborhood. Those agents sent big letters letting me know they made sale. They acted like they had not eaten in a week and were now able to buy food!
My point is, if you are a real estate agent, there is something going on in your industry. I know because of all the media inquiries and magazines run 4-6 months ahead. Do yourself a favor and ride the wave of attention this time. Learn how to take advantage of media opportunities and even make your own. Otherwise it’s going to be those same three guys you always see on TV talking about real estate and they will be the same guys making all the money because of public perception.
Grab your 10 week PR Challenge CD and be ready for this new season of attention.
“I stay ready so I don’t have to get ready”- Will Smith
You say you want to make more money. Are you ready?