5 Ways Health Care Professionals can use the Swine Flu to Get Publicity

Swine Flu

The health care crisis happening right now is the Flu. NPR is running all kinds of shows on it. If you are a health professional or even a fitness professional, you can use this time to get in front of large audiences with your expertise.

 

1)      Call in Shows- these are really popular right now, people are scared and want to talk to someone. The government has updated websites; however it is in no way ready to deal with the public. If you are, this will be gold. Contact call in shows and let them know you can answer questions about the flu

2)     Local TV- local shows need up to date information. They service the community right around you, the people most likely to use your services. Contact them about being a guest.

3)     Newspapers- your local paper loves to feature local people. Make yourself the new resource of information, tell a reporter something he or she has not already heard and let them know you are available to them.

Teach Something

4)     Write about it yourself- use a plug on your own blog to tell some success stories about the flu.

5)     Make sure you are trying to INFORM not just sell your services. Be an asset to the media, so that you will be the top of mind anytime they need health information.

 

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