Positioning Pt 3 How You Choose Your Name
June 16, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page
The biggest marketing decision you can make is your name. Your name should tell the prospective client what the benefit is.
If you have not read Part1 and part 2 of positioning, feel free to check them out. I am building on a those lessons.
As my friend works on her business, I have to admit, she has the name piece down cold! It’s going to be awesome when she breaks it out. Read more
Your Name
June 9, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page

Your name matters, your business name matters.
It should make your feel powerful!
Why Your Name is Crucial
April 8, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Wright Ideas

Picking a name for your business is crucial!
Make it work!





