You Need a Pool
August 27, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Wright Ideas
The deal is this: You need a pool or a pond to fish in. You need a pool of hungry fish that want your product.
You need a lead product to pull then in and a higher end product to make your profits. Profit is not a bad word. Profit is what will make your business STAY in business and grow. Read more
Bad Pitches
July 17, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, Media Training, New Shows and Guests

When you are pitching ( talking to media about having you IN their outlet) you need to make sure it matches what they do. Match the outlet!
Here is an actual pitch sent to me via email this morning:
Hi Dr. Wright, Read more
Beat the Heat and Save Your Neighbor
July 16, 2010 by Dr. Letitia Wright
Filed under Featured Articles, Front Page, New Shows and Guests, Wright Ideas

How Southern California Edison Helps you save money, beat the heat and help those around you!
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