Small Business SEO: Google My Business Or Pay For Performance SEO Pricing?

April 30, 2015 by  
Filed under Featured Articles

Small-Business-SEO

Small business SEO is the cornerstone of every small business marketing campaign. Organic traffic from Google can mean bank for your business. It can be a game changer.

Search engine optimization pays for itself. Think about traditional advertising — you pay for ad placement and hope to get results. If no new business rolls in, you’re back at square one.

The difference when it comes to small business SEO is that the investment you make continues to keep paying you back long afterwards. That’s the reality of ranking for a profitable keyword. When someone types in what they are looking for and finds you, what else can be better?

Used in tandem with on-page SEO, it’s a powerful strategy to add to your marketing arsenal.

Google My Business: Is It Good For SEO?

Google My Business is a free tool by Google aimed at helping small business owners manage their online presence easier. It combines Google Places and Google+ pages with Search and Maps to make updating your business information with Google a breeze.

Does it help your small business SEO campaign?

Sort of.

While it is important to optimize for your local market, Google My Business will not build links to your website or help you with on-page optimization. And those are the two areas to be concerned with the most.

What You Need To Know About SEO Services Pricing

Affordable SEO can fall into four different categories:

  • By the hour
  • By the project
  • By retainer
  • Pay for performance

SEO Services Pricing (Hourly):  

Hourly SEO pricing is typically the most expensive. This is usually reserved for SEO experts who work with an agency or are training a team or business owner over a set amount of hours. This is almost never a good option for small business owners because SEO takes time. A well optimized SEO campaign can still take around 3 – 6 months.

SEO Services Pricing (Project-based):

Project-based SEO pricing can be a good option for specific tasks. Say you need to train your in-house team or you want a consultant to lay out a strategy for you to tackle on your own. Projects typically fall into SEO audits, link building campaigns, or creating the actual strategy.

SEO Services Pricing (Monthly Retainer):

Monthly SEO packages are the norm. With this level of service clients are outsourcing strategy and execution. It’s very normal for monthly small business SEO services to require a contract of up to 6 months to a year.

SEO Services Pricing (Pay for Performance):

 Pay for performance SEO focuses on bringing results first.

 No money upfront. Here an SEO service provider will work to promote higher rankings for their client, and once that customer starts ranking for their keywords, they then would begin paying for the service.

Not too many companies offer this level of small business SEO service. Most SEO companies stay away from this pricing model because it makes them really live up to what they say. If a customer does not rank, they don’t pay. It’s for this reason that companies that offer pay for performance SEO truly must understand Google and how to rank websites because if they don’t, they don’t earn any money.

Which means they wouldn’t be in business for long.

Philippine Real Estate

October 14, 2014 by  
Filed under Featured Articles, Front Page

manilaphilippinescompressor

Philippine Real Estate

Since the last few years, the Philippine real estate property market had experienced quite a boom, basically coming from local demand from the increasing number of overseas workers that see the merits of investing their hard-earned money in real estate. There is also a great demand for real property ownership in the Philippines from balikbayans, upwardly-mobile young Filipinos and those that are married to foreigners and want to have some form of investment in their home country.

While some experts in the industry believe that the Philippine real estate market could benefit largely from foreign ownership, at the moment the law in the Philippines still bans foreigners from solely owning real estate properties in the Philippines.

Whether you are a balikbayan or a local and are interested in acquiring real estate property, there are some things that you have to consider. When you buy real estate in the Philippines, the purchase price is not the only amount that you have to consider. There are additional fees and taxes that will be borne by the seller as well as the buyer, which could considerably increase the final selling and purchase amount of the property. These amounts should be explicitly stated in the Deed of Sale.

The seller will pay for the Capital Gains Tax, which is six percent of the selling price or the fair market value or the zonal value of the property, whichever is the higher amount. The seller might also be asked to pay a Business Tax, whenever applicable. The amount of the business tax is dependent on the local government unit that has jurisdiction over the property.

On the other hand, the buyer will pay for the Documentary Stamps Tax, which represents 1.5 percent of the selling price or the zonal value of the property, depending on which one has the higher value. The buyer will also be charged a Transfer Tax that ranges from 0.25 percent to 0.75 percent of the zonal value or the selling price, again dependent on which one is the higher amount. A Registration Fee will also be charged from the buyer, which is a graduated percentage of the selling price. The buyer is likewise required to pay the Realty Taxes for the remaining months depending on when the full payment was made.

While many developers still use qualified real estate agents that set up booths in malls and other places to reach customers through fliers and booth displays, there are also several ways that real estate developers and brokers use to market their properties. They still advertise through traditional means such as newspaper ads and classified ads, but are also exploring other outlets, such as online classified ads listings like Craigslist and Buy&Sell and other dedicated online listings like Pinoy Real Estate.

Pinoy Real Estate is an online real estate property portal where members can post pictures of properties they want to sell, including descriptions, location and prices. The website has the capability to reach a wider audience through the Internet, allowing property buyers to see more options and compare features, locations and prices while affording sellers with more options to reach their potential market.

This Article About Making Money Online Is Perfect

February 9, 2014 by  
Filed under Front Page

English: A macro of a US quarter.

English: A macro of a US quarter. (Photo credit: Wikipedia)

When You’re In A Hurry, This Article About Making Money Online Is Perfect When you want to make money online, there are a couple of things to consider first. Making money online is not hard, but you do need to know what your options are. Here are some general guidelines to help you along the way. Keep your eyes open for current information about Internet scams. The range of online work is vast, but some of the work may be unsatisfactory. Always do your research and try to find reviews from other users to figure out what is a good opportunity and what isn’t. Perform a Google search to locate money-making opportunities. You will instantly receive a broad list of opportunities. If you locate a company that interests you, read reviews first. No matter what it is picked, be careful with it. Keep your income streams diversified. Making money online is a very fickle undertaking. The Internet is an ever-changing workplace, so you have to be ready to adapt or your skills may become obsolete. Your best bet is to bring in income from multiple sources. Then when one stream starts to slow down or dries up, you have other options to pick up the slack. Trade using the foreign exchange market if you are serious in making money online. Analyze the market trends, and take advantage of what you learn. Don’t get hooked on the feeling of a lucky break and thinks that you will always have stellar success in the market. The best way to make money online is in your sleep. Passive income is income that requires very little effort from you. For example, setting up a forum only requires you to moderate for a short period of time per day, yet ads on there will earn money all day. Doing your own online publishing can be a great start to making money as a writer. When writing is your thing, self-published, digital books can be posted to sell on Amazon. Many people make quite a bit of money selling their books this way. Mystery shopping can now be done online. It is likely that you have heard about mystery shoppers. They are paid to go into a retailer, shop, and then access their experience. Mystery shoppers online are in high demand now. While you may have to purchase your own products at first, mystery shopping can pay off in the long run. Selling items online is a smart way to earn some extra money. Sites like CafePress.com allow users to create their own “store” where they can sell t-shirts. You make the shirts buyers want. You can use Craigslist and fliers to advertise your store. Now you can start making money online. It requires dedication and work, but you really can make money this way. Just be patient and use the tips you find here to find success.

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