Lean Corporations: Simplify, Standardize, Automate

February 11, 2014 by  
Filed under A Note for You, Front Page

NYC: American Intl Building and Manhattan Comp...

NYC: American Intl Building and Manhattan Company Building (Photo credit: wallyg)

Lean Corporations: Simplify, Standardize, Automate 

The idea of “Lean Corporations” is far from being new. Every star-up, tech companies or industry giants know the value of a Lean training . It has been mostly referred to as the principles of effective manufacturing or automotive giant Toyota and throughout history, the teachings of this methodology enabled businesses to deliver cheaper products without compromising their quality.

Looking at existing examples, there have been quite a few companies that struggled to survive and managed to keep up with the rest not by laying off some of their staff but by improving efficiency. The Lean teachings were able to bring business closer to a more sustainable model that generates less and less waste and thus increases the profit margins. For many, investments made to train their staff pay off quickly. What seems as a great expense in the beginning actually brings more profits on a long term but not only the companies benefit from this scenario.

Looking at the issue from an employee’s perspective, obtaining a Lean certification that is paid by the organization is something that is worth mentioning on a C.V. In fact, many recruiting companies go an extra mile just to get their hands on a candidate that as such a certification. Obtaining it is a testimony itself that the individual was capable of implementing a project that reduced the costs in an organization. This is something that everyone is looking for and it can open the doors to better jobs and an ascending career.

In the end, the Lean system got the world to the point where it is today where abundance, affordability and high quality products dominate the markets. Not managing to comply to such demands from customers will lead to sale losses, liquidities frozen in assets and investments and even bankruptcy. It has come to a point in which Lean training is not optional, especially for the management teams.

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Corporate Entertainment Company

January 28, 2014 by  
Filed under Featured Articles

Phish

Phish (Photo credit: erin m)

Corporate Entertainment Company
by jwhittle

I know the weather might not look like much at the moment, but this summer is meant to be a warm one, making it a great time to think about holding an outdoor corporate event. Corporate entertainment really comes into its own when space no longer becomes a limitation. Whether you decide to get a musical act or something a bit more physical, it can really limit a performance to have to keep to a small stage, it can also reduce the amount of interaction your corporate act can have with their audience, your guests.

When given free range over a space, entertainers such as walkabout acts and flash mobs really come into their own. Your guests can become part of the act and the interaction that these kinds of groups depends on can be maximised. Some walkabout acts can involve quite large costumes, such as characters on stilts, so giving them there room means that they can interact with more people! Likewise, imagine the shock of your guests when seemingly the entire crowd starts singing or dancing in unison?!

Similarly, with an outside venue, the catering side of corporate entertainment can have a chance to really impress. There are many food and drink caters out there which incorporate some element of humour, dance or theme to make themselves stand out from the crowd. Many of these corporate entertainers are used to catering to large groups of people at events such as summer festivals and weddings. You can get both manned catering ‘vehicles’ or you can choose to have your sit-down meal delivered to your guests accompanied by a singing and dancing number.

Thinking of adding some music? Giving your act more room means that you can branch out a lot further to enter the realms of ‘interactive’ music. Modern music acts have added aspects such as water or paint to their instruments to create a different sound and to add theatre to their performance. These types of corporate entertainment really come into their own if your outdoor event goes on after dark, many of these interactive modern music acts incorporate LED lights into their performance, creating a lasting effect on your guests!

Likewise, there are entertainers who have constructed their entire act around making the most of a large open dark space such as the ‘Lightning’ Circus Act. Like their name may suggest this act uses 4 million volts of raw electricity, constructing them into a mystical flow of oscillating chaos! This show will quite literally raise the hairs off the necks of anyone who witnesses it, and is guaranteed to be the most talked about aspect of any production. I can honestly say that there is nothing else out there quite like it!

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Five Great Benefits Of Taxi Advertising For Small Brands And Businesses

January 17, 2014 by  
Filed under A Note for You, Front Page

Español: Taxi en Bogota

(Photo credit: Wikipedia)

Five Great Benefits Of Taxi Advertising For Small Brands And Businesses

Regardless of how small or big your business is, its success relies in its marketing. Without product promotion or marketing, none of your prospective clients will be able to know and identify your products and services, regardless of how useful and good it can be.

This is the very reason why most companies shell out huge amounts of money just so they can promote their products and services to old and new clients. If you are a small business owner, you may not have enough money to afford expensive marketing methods that other big businesses make use of.

Lucky for you, there is one type of promotion and marketing that can help out small businesses to establish their small brands. This is the taxi advertising. Companies all over New York implements and utilize such type of advertisement and this is for a good reason! Here are five of the benefits that a New York taxi advertising can provide for small businesses:

Generates more business for the company

This is the first benefit that small businesses can get from making use of taxi advertisements. The more people can see your advertisement, the more people you can reach and the higher chance that you will be making a sale. When you place your ads on taxis, the vehicles will be visible all around the city and it can be easily seen by lots of people, including your target market.

Cost effective method of marketing

One of the hindrances that small businesses have when it comes to marketing their products is budget. When you compare all the other methods of marketing your products and services, taxi advertisement offers the most cost effective technique of all. With taxi advertisement, you only have to print a few marketing paraphernalia, rent a taxi ad space and a lot of people will be able to see it.

Offers a broader reach for your company

The main reason why most small businesses don’t grow is because of their limited audience reach. The use of a taxi advertisement can be able to remove such hindrance. With taxi advertisement, you can get to widen your audience reach. Among all the other methods of marketing, taxi advertising provides highest level of reach as well as frequency.

Caters to about everyone

The exposure your company will get has no limitations. You do not have to target a specific market since everyone will be able to see it. You can reach out to businessmen, students, mothers, teenagers and even, tourists. Because of this, your company will have a great chance at growing your business.

Allows Flexible advertising design

Taxi ads provide adequate space where you can place your marketing message. Although there are available spaces, it is best that the company sticks to a simple yet appealing advertising design.

With all these benefits, there is no excuse for small businesses not to avail of taxi advertising!

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