Did you lose focus last year? Did you lose focus for the beginning of the year? Have you not quite gotten the goals, resolutions, whatever it is you call them together? Here’s how you get back on track with focus: What I mean by losing focus is: Have you lost focus on what you should be looking at in terms of your business? Sometimes, we’re looking at small details and we’re not looking at the big picture. We’ve lost focus and can’t make progress. Sometimes, we’re looking at the big picture and never put actual action steps into place. Again, we can’t make progress with losing focus in that way. That’s what I mean by losing focus. And you know if you’re losing focus if you’re losing steam and you’re not making progress. Losing focus could be not focusing on who you should be focused on. Sometimes, we have so many employee problems and issues; we’re no longer focused on our clients. Sometimes, we’re so involved with clients and bad clients and client issues; we’re not focused enough on our employees to make it an environment where they can produce the best for us for what we’re paying.
It’s about where you focus. Which areas of your business need the most improving? It’s a lot of fun to work on the things that you’re really good at. It’s not fun to work on the things that you’re not good at. So, you’ve got to focus where focus needs to be put. The things that you’re good at, you’re naturally doing. You don’t have to focus harder on those. You do need to make sure those other areas are covered and then what you could do is move forward in the areas that you’re good at because you can make fast acceleration in that area.
When? The timing is important on what you’re doing. You can’t just look at industry standards and say, “This is how I’m going to do it”. What’s the timing for your tribe? Your particular tribe may like to do things on Saturday’s. That means that you’ve got to be there for them on Saturday’s. Your particular tribe might like to do the things at a certain time of day. You’ve got to make sure that you’re there a certain time of day. If they check their e-mail on their lunch hour, then you want to be in the e-mail box during the lunch hour. So timing is really, really important.
Did you lose focus on your why? They always say “You’ve got to know your why in order to really create something big”. And that’s true. You do have to know your why, but for most of us, the why is, we’re doing this so we can make a living and make some money especially the recession. That’s the recession why. Just so we can make some money. What you have to do is you really need to look at the why for your client. That’s the focus I like to get. Why would your client want to business? What do you have that’s so special that they can’t get some place else? If you’re a commodity and you’re going on low price, then they can buy what you do or sell anywhere, but if you’re something special and unique, then they know that they can only come to you.
So those are the places that, in 2013, you need to focus on. Here’s your in-depth how-to do this: Check out where your business is in terms of what, who, why, where and when. Write it down. Look at what’s weak. Assess what’s strong. Hire in the areas that you’re weak. Bring someone in. Bring a partner in. Bring an employee in. Bring someone in that can help booster your weak areas and then turbo charge the areas you’re already strong in. That’s the go-big part. The stuff that you’re good at, continue to show people that you are just kick-butt good at it and move forward.
Losing focus doesn’t have to go on forever and ever and ever and ever and it doesn’t take a psychological change. It just means you need to focus a little bit more clearly on your business to get what you should get out of it, which is a thriving business that makes you money.
Your turn, comment below if you lost focus ( or not)
I am coming to the end of the Wright Place TV Show season and I just can not fit all the interviews that I want to do on the show. So being creative, here is an online interview with Life Coach Anne Fitzgerald. I think personal coaching can bring the break through you need to reach your goals.
1. There are a lot of different types of coaching, what is your style?
I have been trained and continue to be trained in Ontology. An Ontological Coach studies how people show up in their world. While I work with people in creating the results they want, I’m always working on how they are being in relationship to that result. This way of coaching produces lasting change for people. For example, it’s simple to tell someone how to lose weight: exercise more and eat less, or count calories, and if they do that they will lose weight. But if we don’t shift their relationship to food and eating that change isn’t likely to last. We have to address the emotional undercurrents of the strategies we have created in our lives (like overeating when we’re stressed, e.g.) . It’s all about awareness and choice.
2. Who is coaching best suited for?
Coaching is best suited for people who feel their life is mostly working but have one or more areas they’d like to see improved or changed. Maybe they experience it as something missing. These areas can be in regards to relationships (including parenting), income, career, unmet dreams and travel, etc. It’s suited for people who know that this change is not going to happen overnight or sitting down. They have to be willing to take action and look at the reasons that have stopped them before. Coaching requires partnership and the willingness to stretch oneself.
3. Why is self acceptance so important to achievement?
I love this question. Self acceptance is one of my favorite areas to work on with people. Most people are hardest on themselves. We criticize, judge and beat ourselves up because something wasn’t good enough, perfect or “right”. When we begin to accept ourselves, even a little, for who we are, what we’ve done and are now doing, we grow. We become lighter. We become less harsh with others. Spaciousness is added to our life and it allows for achievement. So many of us believe we don’t deserve to be successful. And really life wants us to be successful.
4. What are the important steps to developing our business leadership?
Another great question. I love leadership development. Briefly, (because we could write a book on this topic) as leaders, the most important piece to develop is a sense of responsibility for everything that happens in our lives. Once we understand that we are in the driver’s seat for all areas of our life we have the capacity to support others to see the same. And this is vital to leading an effective team. Leaders also need to have a strong vision and the ability to inspire their team to work toward that vision. This is vital to their success. Is the vision tantalizing enough that the team is enrolled in working toward it? If it is then you’ll have happy employees and this will attract the best people to you. Being a mentor for your employees, not having all the answers, is another key. Leadership is not about control, it’s about creating a team and being part of it. Of course a great leader needs to invest in themselves. This means taking care of themselves, sleeping, eating well, exercising, spending time with family or loved ones, and, of course engaging a coach or coaches to support them on the journey.
5. Are business leaders born or is it something we can learn?
Leadership is something we learn but we have to want to. And business is something we learn, too. Business is not something that is cut out for everyone but everyone can learn to lead their own lives, whether they consider themselves a leader or not. Think of a stay at home mom. She’s a leader in all capacities. She’s likely leading the household budget, medical decisions, educational decisions.. everything. Practice being a leader in all aspects of your life. The world will reward you kindly for it!
6.Is happiness overrated? Is this a goal we should aspire to?
Should people aspire to happiness? This feels like a complex question and I’m going to approach it very simply and say, “yes” we should aspire to happiness. However I’ll add another layer. What is happiness for you? That’s what you should aspire to. The simplest way to invite happiness into your life is to practice gratitude and connection every day. I recommend being easy on yourself and letting yourself really practice happiness. Be careful not to get caught in how someone else is doing happiness. It may not be your thing. Experience has shown me that most of us forget what makes us happy. Maybe it’s because we spent all our time doing something that didn’t make us happy, whether it was school or a job or trying to make ends meet. I invite you to consider all the little things that COULD make you happy. Is it the rain? (Living in Seattle I’ve decided rain does make me happy!) Your child’s laughter? Reading the paper with a cup of tea? Invite happiness into your life in small ways and allow the experience to settle. Happiness feeds on itself.