How PR News Can Improve Your Small Business
October 12, 2009 by Dr. Letitia Wright
Filed under Featured Articles, Media Training, Wright Ideas
This article is for small business owners who need to learn to use PR News as part of their marketing program. I advise all small business need marketing and PR to get more attention for their business.
Public relations is often mishandled and misunderstood. Small business owners want to run a business, not spend time looking for PR news opportunities. Getting a virtual assistant who specialized in this area can save a lot of time. This person can be the contact to set up interviews and make sure the media outlets have all the information they need. Their word should result in getting the business written up. When you have interviews constantly out there, become the number one choice of those looking for your services. You can think of PR news as PRE-advertising. Advertisement to your clients before they need you so that when they need you, they know exactly how to find you.
Inner City Green Program
August 30, 2009 by Dr. Letitia Wright
Filed under Featured Articles, New Shows and Guests
Join Us as we explore the real information for Urban Dwellers on how to live green! Prachel Carter tells us about her IC Green program!
Do You Have the Courage to be Goal Oriented with Finding Sponsors for Your Event?
May 28, 2009 by Dr. Letitia Wright
Filed under Featured Articles, Wright Ideas
This article is for people who are looking for sponsorship for the first time or raising their sponsorship levels to a new high. This information will assist you in meeting all your goals.
Abraham Lincoln said ?a goal properly set is halfway reached.? All goals for a sponsor for your show seem lofty at first. You may not have a lot of people around you to support the dream. Just understand that everyone has started at the bottom. You can also reach a goal that is properly set. Most people are afraid to ask for money. They are afraid it will be too much. If you are not sure how much to ask for you have to start by guessing. Then ask and see what the response is. Some companies will tell you that they only put half that amount into these types of campaigns. The will be great information for you. It?s free research! Set the sponsorship goal properly and get comfortable with the amount. If you are not comfortable with the amount, no matter how low it is, you won?t ask for it. Read more
