Since the subprime real estate bubble burst and the American economy crumbled many consumers have struggled through bad credit, short sales, repossessions, bankruptcies and foreclosures. These credit challenges have made it exceedingly difficult for these consumers to obtain an auto loan.
Even when a credit-challenged driver does receive a car loan, the interest rates can be up over 20% making for high monthly payments and substantial economic waste. This borderline predatory lending practice is an example of the creation and maintenance of wealth concentration in a modern, seemingly democratic society.
But there is some good news. With today’s low interest rates consumers can save a substantial amount of money by refinancing their vehicle.
Refinancing a vehicle is not for everyone but it does make sense if a driver has high interest rate coupled with a high monthly payment. By lowering the interest rate many consumers are able to save over $100/mo. and over $4,000 over the life of a loan.
And with today’s rates refinancing definitely makes sense. Just dropping a rate a few points can drop the monthly payment and help a driver gain equity in an asset. But many drivers have not even considered car refinancing.
One reason car refinancing has not exploded is that consumers are leery of the term refinancing because it is solely associated with a home refinance. But car refinance is an entirely different beast. There is much less documentation and personal information that needs to be disclosed and it can move very quickly. While a home mortgage refi can take months with closing dates moving back again and again an auto refinance can be handled within a week
Some of the leading car refinance specialists can have a customer call in on a Monday and be refinanced by the end on the week. For many drivers with families an extra $1,200 a year can make all of the difference in the world.
Most of the time, your success to earn sales and branding depends on the materials you give out to the public. You probably engaged a Graphic Design Company to create a nice brochure for your business and then used another company delivering printing services Singapore to produce it so that you physically have something in hand. You need to get hold of the right marketing collaterals that can promote your products and services and not break your sales. Now, the question is what materials should you use to capture the attention of the consumers and encourage them to do purchases from you? You are now going to think hardly if you are going for the modern approach and go digital or the traditional way and produce marketing collaterals with the service of a printing company. If it is for a marketing campaign or a specific event you might even think about hiring a professional marketing or events company in Singapore?
Digital vs. Print Collaterals has been a widely-unanswered competition in the marketing world. It remained unsolved and still a mystery because the truth is using both of these materials can help you attract consumers, it just depends on how you are going to use them and who your target audiences are.
What does your target market prefer, digital or printed?
Remember that these collaterals are made to connect to your market, from the products information, to special offers, to new promos and even up to the contact information. Your materials should have all of those whatever their form is and you should ensure that they are easy to read and be grasped by the consumers. For example, if your target market are senior citizens from Singapore who are not fond of the digital world yet, who don’t have laptops, netbooks or even smartphones to check them online then you should focus acquiring printing services even more. They will appreciate printed brochures that they can easily get what they want, browse it easily and understand what you want them to know about you even without the help of the modern technology. This works the same way if your target is the techie generation, instead of the considering Printing Services in Singapore, you should definitely go for the digitalized ones.
This should be considered by all events company in Singapore that not just because we are now in the high-tech generation it means that we need to make everything digital. We should all know the target markets and their preferences. Don’t underestimate the power of printed collaterals because they still have the power to bring you success you need. Some people still love brochures that they can touch and feel. Have that in mind when thinking about using printing services for a nicely produced brochure for your company or just a digital version as a pdf-file.
This spring I will be working on a new film called the HLIC- Head Lady in Charge. I am the director and one of the producers. The film idea is from Executive Producer Trevor Otts and Che Brown. Please take a moment to watch the trailer and give some feed back. Share it with others. My desire to create an inspirational film. Enjoy!