Getting Some Action

April 5, 2009 by  
Filed under Wright Ideas

I LOVE making lists, planning and getting things done. All of us like to get things done; however we all have different ways of doing them. If you are still frustrated with achieving the goals, I am going to ask you to look at a few things.

1. Most people set goals with no deadline. All of my goals have a due date (dead line). That way I can work backwards by looking at all the steps needed to reach the goal and time them out. I figure out how long each step takes and then I know when I have to start to reach my due date.

2. Most people do not break down the goal into steps. Each goal will have 3-10 steps to get it done. Any goal that is 1 or 2 steps is a task, not a goal. You are bigger than that. Go for something fantastic! Once you break down the steps or tasks to reaching the goal, how much time will you spend on them? There are times when I completely underestimate how much time it takes to get something done. Then there are times when I have planned out too much time and I was not being efficient. We need to become more in tune with how long it takes us to do something. Read more

How to do a Sampling Campaign

December 8, 2008 by  
Filed under Wright Ideas

I was reading Drew’s Marketing blog   
and he was talking about Sampling campaigns. I thought I would write about how one is done. This can give you some ideas for your business.

Service Businesses:
You do not always have to just give free services away, you can add a twist to make it really pay off for you.

You can discount the services in return for use of that business as a case study
Whenever anyone offers this to Wright Place TV Show, I take it.  It’s a great way to explore the services at a discount and feel confident that they want to make sure you succeed. Using your business as a case study only gives you more publicity. You know, Dr. Wright is all about the Publicity!

You can have Client Shadows
A potential client can shadow you as work on things, get to see your methods and  your unique style in getting it done. They will feel more confident in working with you because they will know what to expect. Read more

Do it Yourself Marketing Month

June 1, 2008 by  
Filed under A Note for You

I know you never heard of it before, this month is Do it Yourself Marketing month. I am not sure if they mean you have to draw the flyers yourself or what. I am taking the meaning to be that you need to DO it. Do something. Try something new. Try something new everyday and see what gets you a response.



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