Everybody Pitch!
May 8, 2009 by Dr. Letitia Wright
Filed under Featured Articles, Wright Ideas
Here is the question: Can everyone in your company do a 2 minute pitch about your company. Can they tell someone concisely what you do and how you benefit customers?
Before you say a quick yes, ask them. Without prep, can they give it to you? You might be surprised at what you hear. Team members may be saying all kinds of things. This means this is what they are saying to customers.
All of us have at least one person working on the team, ask them to give you a two minute pitch and let me know what you find out.
If it is not to your liking, then write it out for them and have them practice it.
Let me know what you found out!
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Dr. Wright,
When I worked for Sams Club, one of the things that employees did every morning was have a meeting which ended with the Sam’s cheer. I heard it recently at another Sam’s Club while I was shopping, and it reminded me that the corporate culture there knew how to spread the word to the employees.
All employees knew that Sam’s Club was there for the member. Well, all of the ones who attended meetings. I did see a lot of cases where people who didn’t care spread a much different message when they were out on the sales floor.
Now that I am on my own, I forgot that knowing what your message is can be the life and death of your business. Thanks for reminding me that my message is “Helping People Help Themselves!”
Have an amazing day!
Micheal Savoie
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Exactly what I was looking for, thanks for putting up.