Books

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The Self Esteem System

Jul 31st, 2008 | By Dr. Letitia Wright | Category: Books

Bonus Gift for the Purchase of the Self Esteem System/Book

Dr. Letitia Wright is proud to send you both the following items:


Power of Mentorship for Passion ($19.95 Value)  The Power of Mentorship for Passion is a book for those who want to re-capture their passion and live life to the fullest. Zig Ziglar, Don Staley, Bob Proctor, and Brain Tracy among many others share with you their secrets to tapping into passion to create the lifestyle and success you desire. This soft bound book will be shipped to your address.

(more…)

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Subliminal Persuasion By Dave Lakhani

Jul 28th, 2008 | By Dr. Letitia Wright | Category: Books
 

I just read Subliminal Persuasion and I have to say for business, it is one of the best books I have read in a while. This has been a good summer for books too! I was surprised to see that Lakhani actually shares some valuable secrets. This is not a reflection on him personally, most books that say they have secrets, share the stuff that does not matter or does not work anymore.

I hate Guru’s that share the strategies worked in 1902 and pass them off as salvation for your business. So , stop it with the Brooklyn Bridge sales stories already!

The reason this book is valuable to Wright Place Viewers is because it will give you an education about advertising and motivation and why things work. He has a great chapter about Product placement. Product Placement is what made our High Tea Show the best ever this year.  People need to understand why they work and if they are set up to take advantage of product placement opportunities. (more…)

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Word of Mouth Manual: Vol. II– Download here

Jun 17th, 2008 | By Dr. Letitia Wright | Category: Books
So, you want to know everything there possibly is to know about word of mouth? Then you’ve grabbed the right book!

The Word of Mouth Manual: Volume II is split into three enlightening, funny sections, all working together to prove that WOM is one of the most powerful marketing mediums on the planet. Check them out:

  • Part I: What You Should Know (in Theory) takes a look at what’s new with word of mouth
  • Part II: What You Probably Know Already (Unless You Don’t) answers the questions, doubts and criticisms from organized word of mouth’s early formation
  • Part III: What You Must Know (in Practice) discusses the necessities of practicing this communications phenomenon

Dave’s book is full of facts, stories and insights about word of mouth and the industry that’s been built around it. His insider’s look helps show that while WOM may be a medium that can’t be forced, fabricated or created, it certainly can be managed, understood and enjoyed by all! (more…)

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