January 24, 2017 by  
Filed under Crowd Funding, Front Page

How Partnering With A Nonprofit Can Boost Your Crowdfunding Success

John Lee Dumas is one of the most successful podcasters on iTunes. Last year, when he decided to launch a crowdfunding campaign for his “Freedom Journal,” ┬áhe partnered with Pencils of Promise. He raised $453,000 on Kickstarter and donated $75,000 to the nonprofit. Now he’s at it again. ┬áDumas boasts over 1 million listens to his “Entrepreneur on Fire” podcast every month. You wouldn’t think he “needs” to partner with Pencils of Promise in order to be successful with his campaign. Dumas is a savvy entrepreneur. He’s clearly figured that this is an important part of the strategy.

http://buff.ly/2j06IIC

 

Explaining the GOGO Factor

How to make your fortune through crowdfunding:

The advent of crowdfunding has given entrepreneurs who have an idea the opportunity to raise capital from strangers who share their passion.

In 2015, Indiegogo visitors raised $800 million for projects including hardware, technology, media and social impact. Co-founder Danae Ringelmann, 38, says this is where the “Gogofactor” comes in – an algorithm that helps to promote causes that are proving popular and direct them to those who are most likely to be interested.

Read more here:

http://www.wired.co.uk/article/tastemakers-indiegogo-dane-ringelmann

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